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SMS Marketing: a Grossly Underrated Marketing Tactic

Kikolani

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. And a 73% conversion rate for SMS… I mean, come on!

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On Facebook and the Death of Etiquette

Adam Cohen

Two years ago, no way I’d tell you that it would be acceptable to converse via text message/SMS with grandparents. I recently asked some folks on Twitter and Facebook about etiquette, and heard many bizarre stories. Post this to Posterous. Same with instant messaging. Share this on Facebook. Stumble upon something good?

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We Interrupt This Lifecast: Syndication Overload (Part 1)

Firebelly

You can easily kill multiple birds with one stone - automate your blog posts out on Twitter, which in turn sends your tweets to Facebook - but its important to not overdo it and run the risk of becoming a robot. Keep your #s, @s and RTs where they belong - on Twitter. Facebook HAS Twitter as part of their inherent integration!

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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

You will be able to take a photo of barcodes that will be located everywhere (menus, receipts, posters, signs, business cards, etc.) People will share content on mobile devices through IR/SMS/email. and your phone will visit the related Web site. All sites will have to display on mobile devices. Answers Yahoo!

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The Public Doesn't Need to Know What Gov 2.0 is, But They Do Need.

Social Media Strategery

You people in DC sure are talking a good game – trotting out your iPhone apps , Twitter feeds , blogs , and wikis - and I suppose I should care about those things, but in reality, I haven’t got the slightest clue why any of that matters to me. link] govfresh (GovFresh) Twitter Comment Commented.

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105 Ideas to Add to Your Editorial Calendar

Convince & Convert

These visuals work extremely well to draw attention to social media messages, and we’ve seen such graphics dramatically increase our click-through rates on Twitter. Posters date back to the mid-nineteenth century as a terrific way of promoting events. Texts, Short Message Service (SMS), Web Push, and Push Notifications.

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105 Types of Content to Fill Up Your Editorial Calendar

Convince & Convert

These visuals work extremely well to draw attention to social media messages, and we’ve seen such graphics dramatically increase our click-through rates on Twitter. Posters date back to the mid-nineteenth century as a terrific way of promoting events. Texts, Short Message Service (SMS), Web Push, and Push Notifications.

Types 60