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Your guide to creating a social media policy

Sprout Social

Yet, while Pew Research Center suggests that 74% of adults are on social media, it also indicates that 73% of companies lack a social media policy. What is a company social media policy? A social media policy is your business code of conduct, letting people in your organization know how to act on social media. Message approval.

Policies 111
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Study Finds Only One Type of Consumer Dictates Price

The Realtime Report

This has led to several assumptions in the retail industry, from the thought that showrooming will put bricks-and-mortar retailers out of business, to the notion that the showrooming trend has driven prices down across the board. The study is called “Search, Showrooming, and Retailer Variety.”

Price 91
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Local Retail Needs To Step Up

Twist Image

This does not happen with major retailers. Recently, I was recommended to a local retailer for some home furnishings. Local retailers don't have to like the effect that big box stores or online merchants have had on their general business, but price transparency and ease of return are, simply, table stakes in business today.

Retail 40
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How to develop a social marketing strategy for your business’ reopening

Sprout Social

Every retailer is thinking about the steps they’ll need to take when it’s time to reopen. Our latest retail data report revealed that in social conversations about going back to school, more than 40,000 messages included the words “safe” or “safety.” Throughout quarantine, social gave brands a direct line to their customers.

Strategy 131
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Corporate America steps up to deal with #COVID-19

Janet Fouts

Apple shut down their retail stores , offered expanded its sick leave policy to cover family issues, set up work from home guidelines. Warby Parker retailer closed all stores to March 27 and will pay retail team members as though they were working. and donated $15 million to a global fund for COVID-19 response.

Retail 169
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Bed Bath & Beyond Surges Nearly 40% As Retail Traders Pile Back Into Meme Stocks

Forbes Social Media

Reddit investors are once again driving up the share prices of popular meme trades.

Meme 97
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To mask or not to mask? That is the question businesses will need to answer

Sprout Social

Above all, the change in mask policy poses a challenging question for a lot of businesses: to mask up or not to mask up? While retailers like Costco and Trader Joe’s are trusting shoppers to comply with the CDC’s terms, customers and employees are concerned people will lie about their vaccination status. — Darci She/Them ????????