Direct Marketing Observations

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Social Media Conundrum #34-You Hired Them but Don’t Trust Them

Direct Marketing Observations

The long form answer is that it starts with guidelines that include internal and external social policies, rules and guidelines that everyone can live by like what Cisco has done and it extends to adult like socially acceptable behavior. Need more examples of social media policies and guidelines? Manage Expectations.

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The Uphill Battle of Social Media Buy In

Direct Marketing Observations

If you haven’t already figured it out, it starts with creating a social media policy that outlines how people are to behave. Cisco is a good example of a company doing it the right way. You have to have something that sits right next to the employee handbook that covers social media usage both in house and off hours.

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The Social Media Press Box

Direct Marketing Observations

There is not a “stated&# policy in place that requires them to say positive things, but I can see it now… The Indians are down 6-0 in the 3rd but there seems to be a lively game of keeping the beach ball alive in left center#Indiansrock. But unlike the traditional press box, they don’t get any access to players or managers.

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12 things I thought I knew About Social Media in 2011

Direct Marketing Observations

They’re ready as long as they have their social media policies in place. Even then, after the policies are in place, there’s transparency and then there’s “their” definition of being transparent -on their terms, and not the terms of the masses. It’s a blog post in and of itself.

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Protecting Children from Social Media

Direct Marketing Observations

Assuming participation in social networks is going to happen and or is happening, then you need to take an active vital role in education, in creating policies, and creating ground rules for participation. Once you have a firm footing it’s time to create policies, rules and guidelines for usage. So the same applies to children.

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Facebook Infographs

Direct Marketing Observations

Tags: Facebook marc meyer facebook privacy policies.

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The customer experience slips through the cracks for Regal Entertainment Group

Direct Marketing Observations

Why are crisis management policies and plans needed? It’s why you have these policies/plans in place. The mine field is littered with companies that have not done a good job in this area. The mine field is littered with companies that have not done a good job in this area. The most recent is obviously BP Oil.

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