10 Ways to Use Social Networks for B2B Marketing
Webbiquity SMM
DECEMBER 13, 2011
Rather, once you have a network established, use social media to promote “gated” content like white papers or reports, invite followers to register for webinars, and promote your newsletter on your blog and other content pages in order to build a list for lead nurturing. Promoting too blatantly is never advisable.
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