Janet Fouts

MARCH 23, 2011

Fortunately the answers are the same no matter what network you’re trying to grow. Preferably spread across all of the platforms you are present on. Ask questions and have actual one on one conversations on social networks. Create good quality content people care about and want to share. Create content regularly.

Social Media 148

Social Media Insurance Questions Social Networking 148

Janet Fouts

JUNE 6, 2017

Find thought leaders on social networks and follow their posts. You can expand your brand later to other platforms. Now write down what you WANT it to look like. Create a list of topics you can talk about intelligently and create a brand persona you feel fits you professionally and personally. Association is a powerful thing.

Brands 97

Brands Curation Reputation Social Media 97

Janet Fouts

FEBRUARY 26, 2015

Here are a few tips to make the time you spend working on social media marketing tasks, and your entire day, more useful to everyone. As a bonus, you’ll be more focused and engaged with the conversations you have on social networks, increasing your effectiveness. One platform at a time.

Social Media 70

Social Media Marketing RSS Study 70

Janet Fouts

AUGUST 29, 2011

Explore social networks. All of the networks have their own characteristics. Your plan should include what networks you’re going to start with, who is going to do most of the work, how often and on what subjects. Then share something your network will find useful.

Social Media 144

Social Media Resources Course Social Networking 144

Janet Fouts

OCTOBER 2, 2012

Founder Dalton Caldwell created this new network–known to fans as ADN– a mere 12 weeks ago as an ad-free, real-time social network. It’s important to remember this is designed as a platform, not an application. Before I get into why App.net is worth your time, let me give you the back story.

Twitter 131

Twitter Vimeo Notification Applications 131

Janet Fouts

DECEMBER 30, 2014

Prefer to spend more on socially responsible companies and say a company’s commitment to the community influences their decision to work there. Mobile is the #1 platform of choice and apps like Amazon, Groupon and Shop Kick are top hits. They’re social. They text instead of using voicemail or email.

Marketing 145

Marketing Nielsen Authentication Knowledge Base 145

Janet Fouts

JANUARY 1, 2013

It’s available for just about every platform. website for curating posts in my areas of interest, but being able to scan titles and share just-out news with my social networks and my clients while I’m in line at the bank or waiting for a flight makes it just that much sweeter. I can go on and on touting this one.

Mobile 175

Mobile iPad iPhone Curation 175

Janet Fouts

SEPTEMBER 21, 2011

That’s even more true in a social network whose users are often less web savvy and thrown by major UI changes as well as concerned about privacy issues. Trying to do too much has been the downfall of many a platform. Facebook should focus on it’s strengths and what it’s user base wants.

MySpace 155

MySpace Facebook Feed Feedly 155

Janet Fouts

JANUARY 27, 2011

It used to be this would return a list of scholarly papers, some nasty pictures of you at a bachelor party, a random smattering of form posts about cupcakes or software and possibly your connections on some social networks. Want to look at your performance across multiple platforms? Looking for a job in marketing? My WebCareer.

Klout 138

Klout Brands Social Media Postrank 138

Janet Fouts

MAY 4, 2015

That’s the way it goes in tech these days and it’s especially true when there is competition for share of voice on social platforms. When one of my readers emailed me asking which platform she should use, I reached out to some friends for their take on the new outpouring of live-streaming video apps. The latest.

Video 70

Video Ustream Twitter API 70

Janet Fouts

MAY 4, 2015

That’s the way it goes in tech these days and it’s especially true when there is competition for share of voice on social platforms. When one of my readers emailed me asking which platform she should use, I reached out to some friends for their take on the new outpouring of live-streaming video apps. The latest.

Video 70

Video Ustream Twitter API 70

Janet Fouts

SEPTEMBER 5, 2014

Google+ is a great social network. People are constantly dissing this particular network even though it really has more intelligent conversation going on than many other networks. One of my favorite examples of someone who gets Google+ and how to use it to promote his business is Mike Allton of The Social Media Hat.

Google 175

Google Hashtag Journal Forums 175

Janet Fouts

DECEMBER 14, 2010

This year flew by and the sheer number of new social networks and applications is simply stunning. I wanted to take a moment to thank just a few of the people I’ve learned from this year and I asked them to share an answer to the following question: What was the most important thing you learned about social media this year?

Social Media 146

Social Media ROI Syndication System 146