Small Business Mavericks

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Are You Too Focused On One Social Media Platform?

Small Business Mavericks

Social media is everywhere and it can often be a little daunting when for a small business owner about to engage in a social media marketing campaign. All to often a business will focus on one or two social media platforms, particularly Facebook and Twitter since they receive the most mentions.

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Klout Now Measures 10 Social Media Websites For Influence

Small Business Mavericks

I recently noticed that the service has added several other social media services to its metrics, which increases its value a hundred-fold (though I’d still say it’s overly weighted toward Twitter). Flickr – The photo sharing platform. Blogger – Which needs no introduction. What about you?

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Will You Be Part Of The Twitter Self-Serve Ad Platform – Not Sure That I Will

Small Business Mavericks

Twitter have opened up a self-serve ad platform which, on the surface, appears to be good news for marketers. The platform used is a keyword bidding system much like Adwords and similar keyword bidding advertising options. Google and Twitter share third and fourth at around 3.6%.

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Promoting A Small Business Blog Through Social Media

Small Business Mavericks

Facebook and Twitter are too obvious areas. Twitter can be automated on many blog platforms through the addition of plugins or modules. Promoting your content on Facebook only takes a minute or two as do many of the social bookmarking services. So how and where should you promote your blog?

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Social Media Keeps Improving, But So What?

Small Business Mavericks

If you need proof that social media continues to improve, just look at the two recent updates from Twitter. So this is a big improvement in my book, as more and more big businesses are letting their employees use Twitter. Think of any social network today and developers are working feverishly to improve it.

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Social Media Keeps Improving, But So What?

Small Business Mavericks

If you need proof that social media continues to improve, just look at the two recent updates from Twitter. So this is a big improvement in my book, as more and more big businesses are letting their employees use Twitter. Think of any social network today and developers are working feverishly to improve it.

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How Fast Should A Social Media Response Be?

Small Business Mavericks

One of the great things about social media is its immediacy — and that immediacy is also its greatest risk. on mainstream media, you have 1-2 days to put your response out. Now, I haven’t done a study, but ask yourself how much backstory you have read on the social media you are involved with.