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Are You Measuring Your Social Media Efforts?

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Businesses that have jumped on the social media train will do well to make sure that they monitor their social media efforts. Before you start monitoring your social media platform, you’ve first got to know what you should be paying the most attention to. What Do You Need to Monitor?

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4 Conferences for Social Media-Aware Business Owners

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No matter your niche, your product, or your service, you can be sure that Facebook, Twitter and other social media platforms will play a crucial role with your business in the future, and there is no time like the present to get started! New Media Expo 2013. Social Media Strategies Summit 2013.

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The Rise Of Hispanics On Social Media

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Businesses have been turning to social media to connect with their consumers in a new and exciting way. Furthermore, Latinos are taking over social media in a big way. They predominantly use platforms like Facebook and Twitter, and they often do so from their smartphones. Image Credit: Latism.org. Smartphone Savvy.

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How to Get Started with Social Media Advertising

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So many social media options, so little time. The rapid rise of social media has allowed skillful individuals to reach thousands of others at little or no cost other than manpower and wit. The answer lies within a smart investment in social media advertising. Facebook Ads. LinkedIn Ads. through text.

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Baby Boomers Get Connected with Social Media

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As social media networks have been assimilated by younger generations, it was only a matter of time until the older generations would catch up. From the table above, it can be clearly seen that there is little room for growth for social media in the Millenial and Generation X age groups. Here are 2 potential causes.

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7 Warning Signs That Your Blog Needs Better Social Media Management

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There is no one way to do social media right, but there are a million ways to get it wrong. If you’re guilty of any of the offences below, it’s time to step up your social media game and start getting the results your blog deserves. No one is interacting with you on social media. or your fans are fakes.

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Online Marketing 101 for Entrepreneurs

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Past entrepreneurs used to rely on traditional marketing, such as billboard or newspaper advertising, but today’s platform resides squarely on social media. Social media isn’t just for updating a profile with baby pictures and family reunions. Social media also touches on mobile applications or apps.

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