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SalesForce Marketing Cloud – The Next Step In Social Media Engagement?

SocMed Sean

If you recall, Salesforce purchased Radian6 a while back and recently announced that they purchased Buddy Media. Via Radian6, the company continues to monitor the prospect to determine how they felt about the information provided by the sales person (did they tweet that they liked the demo?)

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The KISS Method For Determining Social Media ROI

SocMed Sean

To avoid the loss of employee knowledge, you can leverage social media by creating an internal platform where your subject matter experts can share their knowledge, thus preserving it for organizational use. Choose a platform that is secure and is easy to use. DON’T try to use Facebook as a company intranet.

ROI 269
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6 Savvy Tips for Social Media Monitoring

Harp Interactive

Choose a Monitoring Platform. Set up an Alert Chain: Whether you use a paid monitoring powerhouse like Radian6 or a free online monitoring tool like Google Alerts, you’ll need to decide if you want to receive real time alerts or daily email containing alerts. Company spokespeople. Competitors. Highly visible employees.

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Introducing @Flextronics to the Social Web

Ari Herzog

I also manage the corporate Facebook, LinkedIn, YouTube, and Vimeo social platforms — as well as the Flextronics blog that is poised for tremendous growth once more people learn of its existence, subscribe, and comment. How Flextronics Met Me. I have a great working relationship with JB and Flex. I’ve had my ups and downs.

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The Art And Innovation Of Listening

Twist Image

As the interest surrounding social media monitoring tools continues to grow, it begs the question: Why are brands spending so much money on social media monitoring platforms when plenty of free and easy-to-access tools already exist? One of the leaders in social media monitoring solutions is a company called Radian6. youtube.

Radian6 102
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Strategies to Ensure an Engaged Social Presence

Harp Interactive

In it’s most simple explanation, an Engaged Social Presence is when you are actively participating in the social media platforms in which you belong. Weather you are using a powerful subscription-based tool like Radian6 or a combination of free tools…definitely set up social media monitoring. Social Media Monitoring is key for this.

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Clearing Clouds of Confusion – the 5 Categories of Social Media Software

Convince & Convert

” Consequently, I’ve organized 5 categories of social media software not based on company size, or pricing, or platform, or niftiness of logo, but based on your needs. Key players: Crimson Hexagon , Lithium , Radian6 , Sysomos , Trackur , Visible Technologies. Important notes on this taxonomy: This list is not exhaustive.