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Digging-in to the new Radian6 Dashboard Improvements

Dave Fleet

Tweet Last week, Radian6 announced a whole raft of improvements to their platform and to their engagement console. Our team uses Radian6 for many clients, and I’ve used the tool for several years now, so I thought I’d take some time to dig into the updates and distill the key improvements for you. Conclusion.

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Tools for Monitoring Online Conversations: Part 2 of Monitor Your Brand Online

Harp Interactive

Online Reputation Monitoring can be as simple as creating alerts on Google or as comprehensive as subscribing to a syndicated monitoring service like Radian6 that gives you a complete platform to listen, measure and engage with your customers across the entire social web. Monitoring Tools For: Blogs. Blogdigger. Technorati.

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SalesForce Marketing Cloud – The Next Step In Social Media Engagement?

SocMed Sean

If you recall, Salesforce purchased Radian6 a while back and recently announced that they purchased Buddy Media. Internally, the social media team and the sales team can leverage the Salesforce Chatter tool to communicate about the lead, the opportunity to assist and how to best approach the potential customer.

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How to Craft Compelling Messages For Social Media Platforms

Harp Interactive

There are numerous articles with tips on writing for the web and writing-guides and rules for individual platforms like Twitter and Blogs. Facebook updates, Blog posts, all provide social platforms for businesses to communicate with their customers in a more informal environment while effectively promoting their cause. Twittering.

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Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

Platforms we use to gather data shape the results we get and can report on; by using a different platform, we end up getting different results. As a result, we always run the risk of letting social analytics platforms dominate our vision vs. using platforms to get the information we want to know.

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3 Ways Social Media can Boost Sales Success

Buzz Marketing for Technology

Social media provides the sales person with a platform to allow for their online personality to shine and begin that trusted relationship which can create affinity with the buyer. Social media provides the sales person a platform for sharing value, which builds reputation and affinity for the seller. Content is the new collateral.

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6 Savvy Tips for Social Media Monitoring

Harp Interactive

Choose a Monitoring Platform. If you are a small business or entrepreneur, you may find free monitoring tools will more than do the job. Following is a line up of some helpful blog posts regarding tools: Top 10 Social Media Monitoring Tools and Social Media Monitoring Tools Review.