Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. The platform needs to make changes to attract new users, and re-activate dormant accounts, in order to maintain its long-term viability. But to get the platform back on a growth path, Twitter needs to keep key user segments energized.

Team 160

Team Marketing B2B Eventful 160

Webbiquity SMM

JANUARY 24, 2019

Studies show that users on platforms like Twitter and Pinterest maximize their engagement when brands post as many as 15 tweets or 11 pins per day. In addition, brands often spread efforts across multiple platforms for each of their campaigns. Social media platforms and practices evolve constantly. First things first.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Webbiquity SMM

MAY 15, 2012

A year ago, Cheryl Burgess and I published the first #Nifty 50 award winners, starting with the #Nifty50 Women of Twitter on this blog in May 2011 and followed by the #Nifty50 Men of Twitter published on Cheryl’s Blue Focus Marketing blog in June. Nominate your favorite technology twitterer using this form.

Twitter 101

Twitter iPad B2B Apple 101

Webbiquity SMM

JANUARY 23, 2024

Affiliate sales support independent publishing Sentiment analysis gives an in-depth insight into what the customer expects from your brand, product, or industry. You can encourage such engagement by responding to their feedback on social media platforms. Connect with him through Twitter or LinkedIn. A study by Bain & Co.

Sentiment 142

Sentiment How To Analysis Trends 142

Webbiquity SMM

FEBRUARY 28, 2011

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! Serious disconnect there.). Anyway, on to the list! List of Corporate Social Strategists for 2011.

List 155

List Twitter Brands Microsoft 155

Webbiquity SMM

OCTOBER 5, 2012

Helpful advice on choosing a blogging platform, authors, topics and frequency for an effective business blog. While I’d write this differently today, the post holds up pretty well considering there were “only” 350 million users on Facebook when this was published. What are the best ways to use Twitter for business?

Vocus 155

Vocus B2B Social Media Statistics 155

Webbiquity SMM

MAY 23, 2011

Based on analysis of a number of published B2B social media case studies (in addition to my own client experience), here are some of the criteria used to judge success. number of blog subscribers, Twitter followers, Facebook fans). number of blog subscribers, Twitter followers, Facebook fans). Twitter followers.

B2B 190

B2B Social Media Case Study Study 190

Webbiquity SMM

JUNE 20, 2019

After all, it is a platform that connects talent with recruiters. Create two or more captions along with a photo and link for them to share, and publish it in an accessible area such as an email, internal knowledge base, or through the corporate intranet. You can follow her on Twitter at @anastasia_mm0. Social Media Freedom.

LinkedIn 166

LinkedIn Brands How To Training 166

Webbiquity SMM

MARCH 7, 2019

User numbers are steadily rising year-on-year across all platforms, and this upward trend shows no sign of stopping: a staggering 67% of online adults now have a Facebook account. On average, only 2-6% of your Facebook followers are now likely to see updates published on your event page.

Eventful 145

Eventful Social Media Badge Hashtag 145

Webbiquity SMM

DECEMBER 12, 2012

Many of this year’s best posts about Google’s newest social platform were written early in the year. What are the best practices for business use of the platform? Don’t Be Evil” Tool — Backed By Facebook & Twitter — Shows Google’s “Search Plus Your World” Can Go Beyond Google+ by Search Engine Land.

Google 216

Google Tips Bookmarklet SEO 216

Webbiquity SMM

JANUARY 12, 2011

Twitter Pitching Etiquette: What works, what doesn’t… by COMMS Corner. Vocus and Cision ) to the obscure ( Butterfly Publisher ). Pitching on Twitter? Twitter was the most popular social media channel, with 80% of PR agencies having a presence. Interactive PR Guides, Tips and Tools. Go ahead, works for anything.

Press Release 194

Press Release Tools Tips Vocus 194

Webbiquity SMM

JANUARY 24, 2011

Don’t want to follow Twitterers who aren’t following you? A free tool for finding the relative influence of any Twitter user. Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. A free service for setting up, promoting and hosting Twitter chats.

Tools 206

Tools Social Media Lithium Sysomos 206

Webbiquity SMM

JANUARY 24, 2017

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. Twitter’s key strength is in driving traffic to informative online content including news and blogs. (It’s 1) TwitterCounter. Google Review Count: 436. 3) Tweriod.

Tools 100

Tools Twitter Sample Samples 100

Webbiquity SMM

SEPTEMBER 10, 2012

A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. She also hosts the talent chat (#TChat) on Twitter Wednesdays from 7-8pm eastern time. Stacey Acevero. Linda Boff.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Webbiquity SMM

JANUARY 2, 2018

Is Twitter dying? Adrian Segar recently wrote, “The effectiveness of Twitter as a connective social media channel is declining…the rate at which users follow established accounts has slowed dramatically. TNW reported “Despite ongoing struggles to curb harassment and premature obituaries , Twitter is here to stay.

Twitter 186

Twitter Paper.li B2B Microblogging 186

Webbiquity SMM

FEBRUARY 16, 2011

Blogs represent 50%, Facebook 47% and…Twitter scores 41%.”. Now you can provide links to your published works as part of your profile.&#. Tracy Antol explains five new profile sections added to LinkedIn late last year that provide even more ways to enhance your professional presence there.

LinkedIn 189

LinkedIn Tips B2B Findability 189

Webbiquity SMM

OCTOBER 5, 2010

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009.

Tools 207

Tools Twitter Tips Statistics 207

Webbiquity SMM

JANUARY 31, 2011

Twitter came of age in 2010, growing at a scorching pace —from 75 million users at the beginning of the year to more than 190 million by the end of December. Twitter is used (officially) in 65 of the Fortune 100 companies , 63% of small to midsized businesses, and nearly half of all B2B enterprises. How can I get more retweets?

Tools 193

Tools Twitter Tips Hubspot 193

Webbiquity SMM

OCTOBER 23, 2012

Twitter isn’t just for the birds anymore. According to recent social media research , Twitter now has more than 165 million users, and is attracting nearly a million new users each day. Twitterers collectively post a billion tweets every three days. Twitterers collectively post a billion tweets every three days.

Tools 203

Tools Tips Twitter Klout 203

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. This means that more than 250 million tweets and 800 million Facebook status updates are now published every single day. 48% of these consumers responded to a retailer’s offer posted on Facebook or Twitter.

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

MARCH 29, 2016

Cross-Platform Social Media Strategy. Start conversations with your followers by sharing great content; mentioning specific individuals in your social media posts (using “@” before their name on Twitter, LinkedIn, or Facebook, and “+” on Google+); and asking questions. Platform-Specific Social Strategy.

B2B 100

B2B Social Media Strategy Marketing 100

Webbiquity SMM

DECEMBER 16, 2014

Though published last February, this post from Patricia Redsicker remains timely. Brian Solis’ Conversation Prism Catalogs The Best Social Platforms by Search Engine Journal. ** 5 STARS. Keri Jaehnig details two dozen tips and tools for planning, productivity, Facebook, Twitter, LinkedIn, G+, image editing (e.g.,

Social Media 245

Social Media Tumblr Marketing B2B 245

Webbiquity SMM

JUNE 10, 2014

Separate the results from different platforms, but use consistent lamguage. To boost the value of your Google authorship, publish more in more places , and tag it back to your Google+ profile. ” Zenith 2014 breaking bad with twitter session by lisa grimm and lisa buyer from Lisa Buyer.

Conference 196

Conference Social Media SEO Marketing 196

Webbiquity SMM

JANUARY 20, 2015

A wave of changes over the past couple of years have transformed it into a major publishing hub, a platform for personal branding, and a place to ask and answer questions from like-minded professionals across nearly 2 million LinkedIn groups. How can you maximize the exposure of your content published there?

LinkedIn 100

LinkedIn Marketing B2B Groups 100

Webbiquity SMM

NOVEMBER 10, 2010

Mike’s answer is to shift to inbound marketing: think like a publisher, produce valuable and interesting content, share it where people are talking about your industry or the types of problems you solve, and let buyers come to you. Thinking like a publisher and socializer rather than an advertiser enables you to earn that attention.

Social Media 176

Social Media Hubspot SEO Diagrams 176

Webbiquity SMM

SEPTEMBER 30, 2010

Twitter, identi.ca, Jaiku, etc.). Never discuss specific customers, except when referring to published information (such as an approved case study or success story from Marketing). • Never use social media as a platform to disparage coworkers, supervisors or suppliers. • LinkedIn, Facebook, Plaxo, Hi5, etc.). Be respectful.

Policies 180

Policies Social Media Guidelines Plaxo 180

Webbiquity SMM

JULY 22, 2014

But it’s not merely about using social media platforms and outreach; as one of five pillars in the web presence optimization framework , PR now impacts SEO, content marketing, website design, and other marketing disciplines. How to Find Niche Influencers in Google+, Twitter and the World at Large by Bruce Clay Blog.

Press Release 217

Press Release Nielsen Blogger SEO 217

Webbiquity SMM

JULY 7, 2014

LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network. Make sure your resume reflects or notes that change.”

LinkedIn 200

LinkedIn B2B Social Networking Groups 200

Webbiquity SMM

MARCH 23, 2011

Virtually every social media monitoring tool worthy of the label covers the big social networks (Facebook, LinkedIn, Twitter), social bookmarking sites (Digg, Reddit) and content sharing sites (YouTube, Flickr). A highly favorable product review is published in an online journal. Range of coverage.

Tools 193

Tools Social Media Sysomos Vocus 193

Webbiquity SMM

FEBRUARY 10, 2015

Among the largest social media sites, YouTube drives the most highly engaged website traffic (with visitors overall spending on average nearly four minutes and visiting three pages on target sites), followed in order by Google+, LinkedIn and Twitter. 01% from Twitter; this compares to almost 10% for paid search and 7% for email marketing.

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

DECEMBER 27, 2011

And given that all of the attacks from would-be “Facebook killers” along with Mark Zuckerberg’s own complete disregard for data privacy or user experience still haven’t doomed the platform, she may well be right. Facebook Publishes Guide to Social Marketing Best Practices by ReadWriteWeb. Or even remotely close?

Tools 195

Tools Tips Facebook Real Estate 195

Webbiquity SMM

JANUARY 10, 2011

Founder Mark Zuckerberg was TIME magazine’s person of the year , was interviewed on 60 Minutes simultaneously with new features being rolled out on the platform, and had a movie made about him and Facebook’s beginnings. So how does a marketer capitalize on this unruly and ever-changing platform to drive business results?

Facebook 210

Facebook B2B Privacy MySpace 210

Webbiquity SMM

MARCH 22, 2016

Many of them have addressed this need by publishing blogs on their websites that relate to issues and common customer challenges in their industries. Does your B2C demographic hang out on Twitter, Facebook, Reddit, and/or Pinterest? Just make sure that you’re reformatting your blog post to match the platform.

Message Boards 100

Message Boards Influencer Newsletter Reddit 100

Webbiquity SMM

JANUARY 15, 2013

” How to Add A Twitter Tab to Your Facebook Page [Quicktip] by Hongkiat. Mustaza Mustafa presents a richly illustrated, step-by-step process for using the CertifiedSeller app to add a Twitter profile link to your tab on Facebook timeline. Facebook Upgrades Small Business Site by MediaPost. ” Facebook Rants and Raves.

Facebook 192

Facebook Small Business Advertising Hubspot 192

Webbiquity SMM

SEPTEMBER 12, 2011

Tamara Mendelsohn of Eventbrite details five guiding principles for promoting events, including choose the right platform, publish your event to Facebook, and “define success metrics and don’t underestimate the effort required.&#. 5 ways to use social media to build a crowd for your event by Socialbrite.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Webbiquity SMM

SEPTEMBER 15, 2010

historical and real-time data, sentiment analysis, platform filtering) and ease of use with a more attractive monthly price than many well-known competitors. A cool, free blog widget that automatically displays links, along with thumbnail images, to related posts on your blog at the bottom of each blog post you publish. BackUpMyTweets.

Tools 188

Tools Social Media Radian6 CoTweet 188

Webbiquity SMM

MARCH 25, 2015

And while less than 5% publish daily or more than once per day, 28% publish multiple posts each week. But nearly half—46%—spend on average 2 hours or more. 5% of bloggers spend more than 6 hours, on average, on each post they write. Half write during business hours. 10 Tactics to Improve Blog Readership by Xpressly.

Survey 100

Survey Blogger Influencer Engineering 100