Bill Hartzer

AUGUST 21, 2012

This person they hire for this position will be part of the online marketing team managing and implementing a multi-million dollar paid search marketing program for the company. This is a hands-on position requiring a strong understanding of implementing, overseeing and growing a large and complex paid search program for the company.

Engineering 109

Engineering Paid Search CPA CPM 109

Hootsuite

OCTOBER 21, 2020

For many organizations, it’s not even a question: Marketers own social strategy. Our new research reveals it’s time to rethink this assumption. Hootsuite partnered with the analyst and research firm Altimeter Group to conduct a study of the quantitative value that social offers modern organizations. Always have, always will.

Social Media 137

Social Media Committee Organization Survey 137

Bill Hartzer

FEBRUARY 15, 2012

A Dallas interactive agency is currently seeking an experienced PPC Marketing Specialist to join our Paid Search team. This individual will be responsible for managing paid search accounts across major search engine platforms such as Google AdWords, Microsoft AdCenter and Yahoo! Search Marketing.

Engineering 113

Engineering Paid Search Adwords SEO 113

Bill Hartzer

FEBRUARY 14, 2012

Standing Dog, an Interactive Agency located in the Dallas, Texas area, is currently seeking an experienced PPC Marketing Specialist to join our Paid Search team. This individual will be responsible for managing paid search accounts across major search engine platforms such as Google AdWords, Microsoft AdCenter and Yahoo!

Adwords 95

Adwords Paid Search Yahoo Microsoft 95

Twist Image

SEPTEMBER 8, 2017

million expected yearly sales by 2020, according to researcher Strategy Analytics. What kind of audio content should brands be developing right now to augment the advertising with relevant content (think about how blogging and content marketing is used to balance paid search results to date)? strategy analytics.

Advertising 40

Advertising Industry Wikipedia Strategy 40

Bill Hartzer

MARCH 5, 2013

Responsibilities: – Design, develop, and manage PPC campaigns; including account structure, keyword research, bid strategies and management, ad copy writing and other core PPC capabilities. – 1-2 years of Paid Search experience, including; – Experience working with analytical software (i.e.

Adwords 127

Adwords Real Estate Microsoft Yahoo 127

Firebelly

FEBRUARY 24, 2010

19% of the 2009 Fortune 500 is podcasting, a three percent increase over the 2008 study 31% are incorporating online video into their blog sites, a 10% increase over 2008 A full copy of the 17 page report can be downloaded on the Center for Marketing Research at the University of Massachusetts Dartmouth website.

Social Media 165

Social Media Twitter Paid Search Study 165

Webbiquity SMM

NOVEMBER 12, 2012

A content marketing strategy can leverage all story channels (print, online, in-person, mobile, social, etc.).” Websites improve search engine optimization by improving content, making sure that the pages are able to be indexed correctly, and ensuring that the content is unique.” Inbound Marketing. Internet Marketing.

AJAX 194

AJAX SEO Engineering Metrics 194

Mindjumpers

OCTOBER 19, 2010

Forrester Research, pointed out on their blog an while ago that these terms for engagement marketing are “a simple way for interactive marketers to categorize and ultimately prioritize all of the media options they have today.&# Paid media is when a brand pays to leverage a channel such as by displaying ads or paid searches.

Engagement 177

Engagement Marketing Paid Search Forums 177

Proactive Report

APRIL 23, 2010

“Smart online marketers have also been using social search for other reasons including competitive research and opportunistic content marketing through social keyword trends,&# says Lee Odden on the TopRank Marketing blog. Tips from Mashable on how to make the best of both worlds: Make your social campaigns search-friendly.

Social Media 74

Social Media comScore Paid Search Yahoo 74

Kikolani

SEPTEMBER 14, 2010

Everyone from beginners to advanced Internet marketers should find something that helps them improve their strategy. Week 1 – Strategy: Setting Goals, Expectations, and Roles / Responsibilities. Week 2 – Market Research & Analysis: Know Your Target Audience. Keyword Research for Blogging. Related Posts.

Course 139

Course Marketing Analysis Paid Search 139

Convince & Convert

DECEMBER 10, 2014

Well, how much are you paying for them in paid search? Market research insights and reduced customer churn/increased lifetime value are two potentially massive social media benefits that are under-discussed and rarely modeled accurately. Pinterest), or you can use your $88.33 What’s a click to your website worth?

Social Media 148

Social Media ROI Cost Insurance 148

Firebelly

FEBRUARY 4, 2010

Digitalia | Indianapolis Social Media Marketing « Social Media & The Super Bowl | Main | Firebelly Work: Social Media Optimization Summits » February 04, 2010 Teens & Young Adults Prefer Facebook Over Blogs Social Media and Young Adults , a survey recently released by the Pew Research Centers Internet and American Life Project , revealed (..)

Facebook 103

Facebook MySpace Paid Search Survey 103

Convince & Convert

APRIL 6, 2015

The paid search ads which once roped in a prospect have now become “noise” they sift through when searching for your content online. As part of a holistic marketing strategy, your vehicle for communication must be paired with the appropriate stage of the customer lifecycle. I’m assuming those brands have your loyalty.

Engagement 60

Engagement Tips Notification Mobile 60

Kikolani

MAY 17, 2013

13 Reasons Why Your Content Marketing Might Fail – Effectiveness is a common concern for most content marketers, according to CMI research. Mobile Marketing Research Explained In Plain English – When it comes to mobile marketing, most consumers are way ahead of marketers in their use of their smartphones and tablets.

Mashup 134

Mashup Resources Google Domain Name 134

Bill Hartzer

FEBRUARY 24, 2011

Gain the best possible visibility for videos distributed in our network using your organic and paid search skills. 2-5 years in organic search in-the-trenches experience: o Site web development best practices and information architecture as they relate to SEO. o Thorough keyword research / selection. o A/B testing.

Engineering 106

Engineering Marketing Paid Search Adwords 106

Convince & Convert

MARCH 7, 2016

This fraudster’s company used deceptive tactics to affect the search engine rankings of his clients by creating fake reviews, fictitious websites, and manipulating hidden text on websites — without his clients’ knowledge. I’ve been in the industry for 15 years, so I know it’s not easy to manage all the moving parts of a search strategy.

Marketing 60

Marketing Mobile How To SEO 60

Webbiquity SMM

DECEMBER 1, 2010

Of eleven different marketing categories, all of those in which marketers said they plan to increase spending in 2011 are online activities: website design / optimization and social media topped the list with 69% of companies planning larger budgets in these areas, followed by virtual events and webinars, SEO, email marketing and paid search.

B2B 185

B2B Trends Marketing Technorati 185

Sprout Social

JANUARY 2, 2019

Throughout this guide, we’ll walk you through the social marketing planning process and how to adapt your business’ strategies to industry standards. Integrate emerging trends and best practices into your 2019 social media marketing strategy. How to use this social media marketing plan. Download Here. Engagement metrics.

Campaign 111

Campaign Social Media Metrics Trends 111

Firebelly

NOVEMBER 13, 2009

Lastly, social research is emerging as an area to watch carefully. When it comes to metrics, we have social analytics, web analytics and pipeline metrics - these three metrics can start to establish a causal relationship between marketing investment and customer behavior and return on investment.

News 100

News Social Media Marketing Paid Search 100

Kikolani

MAY 3, 2013

The Top 75 Must-Read Online Marketing Blogs – Last year, I compiled 75 Marketing Blogs that covered conversion, content, email, paid search, SEO, analytics, blogging, and social media marketing. Use this comprehensive strategy that will not only save, but grow your business blog subscribers. Featured Post.

Mashup 130

Mashup Resources Products Press Release 130

Firebelly

FEBRUARY 12, 2010

How to Do Everything in Google Buzz (Including Turn It Off) By Gina Trapani Googles new social media service Google Buzz will show up in your Gmail account this week.

Feed Reader 100

Feed Reader Marketing Paid Search Startup 100

Webbiquity SMM

JANUARY 2, 2013

e-Strategy Trends ). e-Strategy Trends ). According to research from MarketingSherpa, just 12% of marketers rate social media as “very effective” for lead gen while 27% say it is “not effective.” The automotive (14%) and banking sectors (14%) were the least likely to have separate strategies in place.

Social Media 245

Social Media B2B Marketing SEO 245

Firebelly

JANUARY 29, 2010

Report: Facebooks Twitterfication May Have Stunted Twitter Growth By Bilal Hameed RJ Metrics research analysis has stopped short of pinpointing the reasons behind the gradual decline in activity over at Twitter. However, we believe that one of the major reasons for this decline is Facebook’s gradual Twitterfication.

Marketing 100

Marketing Feed Reader Paid Search SMS 100

Convince & Convert

DECEMBER 29, 2015

Strategies the Best Blogs Use. This is where you look for inspiration from the top brands and widen your content strategy to include as many themes and ideas related to your industry as you can. This is backed up by Dan Zarrella’s research on Twitter click-through rates. Obviously, you can do this too much!!! Use action words.

Study 60

Study Startup Case Study Paid Search 60

Convince & Convert

FEBRUARY 4, 2015

This is where you look for inspiration from the top brands and widen your content strategy to include as many themes and ideas related to your industry as you can. This is backed up by Dan Zarrella’s research on Twitter click-through rates. It all comes down to the question of serendipitous discovery versus goal-oriented search.

How To 60

How To Study Startup Case Study 60

Kikolani

SEPTEMBER 21, 2012

10 SlideShare Strategies that Will Boost Your Content’s Value – Here are 10 specific strategies for getting the best return from the content you post on SlideShare. Top 5 Paid Search Ad Mistakes Small Business Make – Hopefully, you aren’t making these mistakes and if you are, you now know how to fix them.

Mashup 117

Mashup Resources SEO Remix 117

Sprout Social

OCTOBER 21, 2021

Like most parts of marketing, it takes a lot of work to perfect your earned media strategy. A lot of these are the natural result of community building and an effective press strategy. An effective online review management strategy is needed if you want to stay on top of them. Search engine results. What is earned media?

Strategy 136

Strategy Tips Review Findability 136

Webbiquity SMM

JANUARY 9, 2013

Find the answers to those Big Questions and more here in nine expert marketing strategy guides from the past year. However, buyers’ expectations are changing and therefore the way sales people do their jobs needs to change as well, for example: “Buyers already know about your ready-made solutions found in their researching.

Strategy 190

Strategy Marketing B2B Exercises 190

Oktopost

JULY 27, 2021

Business buyers spend 27% of their time independently researching potential purchases online. Savvy B2B marketers, who know where that research begins – search engines – can capitalize on this by using Search Marketing tactics. . As a result, having an effective Search Marketing strategy is more important than ever.

B2B 118

B2B Marketing SEO Engineering 118

Webbiquity SMM

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How do social media marketing strategies in small businesses differ from those in larger enterprises? A Year in Numbers: Top 10 Marketing Charts and Research Articles of 2010 by MarketingProfs.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

MAY 23, 2017

According to recent research from Forrester, digital marketing spend in the US will reach $120 billion by 2021. Spread over paid search, video marketing, social media and other online channels , digital is expected to account for more than 46% of all advertising in the next five years. Guest post by Cheryl Joy.

B2B 198

B2B Strategy Marketing Microsoft 198

Writtent Blog

DECEMBER 8, 2014

Are you sick and tired of feeling like your content marketing strategy is a whole bunch of guesswork? While most of us realize we should significantly expand the repertoire of our content marketing strategy, making decisions about precisely what to do next can be challenging. Don’t Ignore Paid. Image source. Image source.

Strategy 111

Strategy Content Marketing B2B 111

Dave Fleet

SEPTEMBER 28, 2012

Research recently released by Forrester entitled “ The Purchase Path of Online Buyers in 2012 ” indicates that email and search dominate the online space in driving online sales. As reported by Marketing Pilgrim : Paid search matters most for new customers. Email matters most for repeat customers.

Bazaarvoice 414

Bazaarvoice Paid Search Comparison Report 414

MegaBytee

JUNE 3, 2021

Most organizations will need a mix of natural online media, writing for a blog, SEO, paid search, and web-based media promotion. You will get more incentive for your cash when you can foster a specialist promoting technique utilizing a wide assortment of strategies. 5- Research is the key. Peruse their surveys.

Tips 98

Tips Marketing Proposal Meeting 98

Sprout Social

SEPTEMBER 1, 2021

Competitor research. Use this data to determine if you have gaps in your visibility on key topics for your business, and where you may need to increase your competitive research efforts. You can use our research on the best times to post or examine your analytics to look for trends in how posts at different times of day perform.

SEO 144

SEO Social Media Metrics Sentiment 144

Koka Sexton

APRIL 27, 2023

Research The first step of the Waterfall Model involves gathering data and insights to inform content creation. Market research and audience segmentation are two key activities of this stage. With the right research, planning, and distribution, you can get your message heard and reach potential customers.

Overview 52

Overview Content Marketing Metrics 52