Razor Social

MARCH 16, 2017

Formstack – This is a great tool for building any type of online forms, including contact forms, newsletter sign-up, event registration forms, surveys, etc. When you set up your funnel and your conversion goal, you’ll also be able to see a nice visual report of the data you’ve been gathering.

Conversation 98

Conversation Tools Template Templates 98

Webbiquity SMM

JANUARY 19, 2011

Social Media Affecting BtoB Buying Behavior by The Proactive Report. Sally Falkow reports research on new influences in the B2B buying process (e.g., How to use search to shield your brand from negativity by iMedia Connection. B2Bs Tap Social to Boost Search by eMarketer. Online Reputation Management.

Tips 179

Tips Press Release Reputation B2B 179

Writtent Blog

DECEMBER 8, 2014

We’ve combed studies and surveys to compile 8 data-backed tactics that will drive results in 2015: 1. In fact, CMI reports there’s a strong correlation between how much budget is dedicated toward content, and results. Pay-per-click (PPC) advertising is even ranked as the most effective paid tactic. Image source.

Strategy 111

Strategy Content Marketing B2B 111

Webbiquity SMM

MAY 23, 2017

Spread over paid search, video marketing, social media and other online channels , digital is expected to account for more than 46% of all advertising in the next five years. Guest post by Cheryl Joy. According to recent research from Forrester, digital marketing spend in the US will reach $120 billion by 2021.

B2B 198

B2B Strategy Marketing Microsoft 198

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year.

Statistics 190

Statistics Research Social Media B2B 190

Convince & Convert

NOVEMBER 9, 2015

Across the board, consumers report the highest level of comfort when receiving email communications from brands. It’s not true for B2C marketing, where paid search is still most effective. While all this pulled data is great, it’s hard to beat survey data. Consumer Comfort with Brand Communication, by Channel.

Marketing 60

Marketing Paid Search Mobile B2B 60

Webbiquity SMM

FEBRUARY 10, 2015

01% from Twitter; this compares to almost 10% for paid search and 7% for email marketing. ” Yet only 39% report using customer data and behavior patterns to shape marketing strategy in the past year. One-third of all organic search clicks on Google are on the first result. billion on paid search ads in 2013.

Statistics 50

Statistics Social Media B2B Hubspot 50

Convince & Convert

AUGUST 19, 2016

You can do surveying of your existing prospects and customers. The big thing they want to measure here is not just, “I ran this paid search ad on Google and I got this sale, therefore I’ve got revenue ROI.” It’s not just the data of the report, and it’s not just what does it mean.

Engagement 60

Engagement Questions Organization Process 60

Techipedia: Tamar Weinberg

JANUARY 5, 2012

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports.

Marketing 264

Marketing SEO Case Study Small Business 264

Convince & Convert

FEBRUARY 23, 2012

Eric : For me, it’s if you’re smart enough to run a reasonable paid search campaign, you’re probably smart enough to put together the product that I want. It’s from a 2011 marketing survey by the Corporate Executive Board. They surveyed about 2,500 B2B consumers or buyers. Lauren : Yes, actually.

Social Media 118

Social Media Adwords B2B Training 118

Razor Social

DECEMBER 21, 2016

Other useful features include Form Analysis for improving form completion rates, Feedback Polls to help you better understand the needs and wants of your website visitors, and Surveys to help you collect feedback from your visitors via web links or emails. It allows you to track your outreach campaigns and report on the results.

Tools 40

Tools BuzzStream Marketing Template 40

Webbiquity SMM

NOVEMBER 12, 2013

Just 9% of B2B decision makers consider vendor content trustworthy vs. 67% who trust research from professional associations, 50% from industry organizations, 44% from analyst reports, and 40% from independent product reviews. ( Organic or paid? Just 23% of marketers generate more than half of all leads through organic search.

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

SEPTEMBER 8, 2010

National Survey Finds Majority of Journalists Now Depend on Social Media for Story Research by Cision. National Survey Finds Majority of Journalists Now Depend on Social Media for Story Research by Cision. Second, social media and search are rated more influential by younger buyers and high-income consumers than by other groups.

Research 191

Research Social Media B2B Statistics 191

Proactive Report

JUNE 15, 2016

Surveying: Survey data can be used in many ways. A good report can garner earned media attention and coverage. After a rewrite of the report and better graphics to tell the story, it was picked up by major media and resulted in more than 1,000 qualified leads. And there are several ways you can gather data.

Skills 40

Skills LinkedIn Health Care Statistics 40

The Way of the Web

APRIL 10, 2011

The first was a study by ForeSee Results , which showed that 1% of website referrals came direct from a social networking url, and that’s after a survey of 188 websites and over 295,000 responses from individual consumers. The networks included ranged from Facebook and Twitter to the likes of Foursquare, Scribd and Meetup.

Social Networking 34

Social Networking scribd Foursquare Retail 34

Webbiquity SMM

NOVEMBER 28, 2011

Content Sharing Trends in 2010 [Infographic] by Pamorama Pam Dyer reports on data from AddThis showing the top methods for sharing information from more than 300 options. Paid search ads, however, still outperform both. Not too surprisingly, Facebook is the #1 method for passing along content, followed by email and then Twitter.

Statistics 219

Statistics Research Social Media B2B 219