Social Media Strategery

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Enterprise 2.0 Isn’t About Social Business, It’s Just About Business

Social Media Strategery

.” She went on to say that instead of talking about social media, social business, building communities and why your organization needs to use blogs, wikis, and microblogging, you should be talking about increasing sales, increasing productivity, and cutting costs. If your goal this year was to bring Enterprise 2.0

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How a Social Media Evangelist Became a Social Media Realist

Social Media Strategery

How did I go from annoying everyone around me by my incessant yammering about social media to the guy who grows increasingly annoyed when people talk about everything social media will do? Social media has become almost a cure-all for an organization's problems. I haven't blogged here in more than a month. Poor Q1 sales?

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Rest in Peace, Social Media Ninjas

Social Media Strategery

tools internally, and you’re managing your organization’s Twitter and Facebook pages. tools internally, and you’re managing your organization’s Twitter and Facebook pages. Everything’s going according to plan, right? Eh… not quite.

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If You Want a Culture of Collaboration, You Need to Accept the LOLCats Too

Social Media Strategery

I particularly like it because it illustrates the period many organizations find themselves in when trying to integrate social media internally. Before our VPs starting using Yammer to communicate with the workforce, we had groups of Android geeks and fitness gurus.I'm ." - Clay Shirky at TED Cannes in June 2010.

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Make Sure Your Social Media Evangelists Feel the Love

Social Media Strategery

Most of these individuals serve, in some fashion, as social media evangelists – they’re the ones leading the charge to get their organizations on Twitter, to start blogging, to start using new technology to really change how their organizations operate. Image Courtesy of Flickr User AndYaDontStop.

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Tired of All-Hands Meetings? Try an INTERNAL Unconference

Social Media Strategery

We established the hashtag that we would use when blogging or Yammering about the Uconference. To address this, we decided to use both Yammer and Adobe Connect , allowing chatting and live audio/video. Does your organization have an internal microblogging service (Twitter is most likely too public for most)?

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The Career Path of the Corporate Social Strategist: An Introspection

Social Media Strategery

The whole report is a must read, and I encourage anyone who’s leading any sort of social media effort, public or private sector, big or small organization, to read it. Because Booz Allen is such a huge organization that. Summit and Gov 2.0 Our social media capabilities resemble the Dandelion model ( page 15 ).

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