Adam Sherk

AUGUST 14, 2012

But What About Nofollow? External links on Pinterest have the nofollow attribute which takes way their direct SEO value (a necessary step to combat abuse). However links from Pinterest still have considerable indirect SEO value as users discover content through them which leads to links and social shares in other places.

Survey 166

Survey Sites Publishing NoFollow 166

Adam Sherk

NOVEMBER 21, 2011

It also creates links back to your site: At the moment the attribution links do not have the nofollow attribute, which means they have SEO value as well. And even nofollow links have indirect SEO benefits since users who come across them may choose to link or share the content elsewhere. 10 Practical Twitter Tips for Publishers.

Publishing 130

Publishing NoFollow Brands Real Estate 130

Adam Sherk

JUNE 5, 2009

It can be done by redirecting the sponsored links to an intermediate page that is blocked via robots.txt, or by applying the nofollow attribute to the JavaScript links (see the Vanessa Fox writeup as well as the second half of this article in SEL for more detail). Related posts: Does Google News Sitemaps New Format Help Publishers?

Publishing 100

Publishing Google NoFollow Guidelines 100

Adam Sherk

MAY 14, 2013

These activities typically involve collaboration with multiple groups including tech, edit and audience development as well as the SEO, PR and social media teams. In some cases like Yahoo, the links within syndicated content are nofollow (and they often point to Yahoo tracking URLs with 302 redirects) and thus do not pass SEO value.

Publishing 209

Publishing Module Syndication Badge 209

Adam Sherk

OCTOBER 14, 2015

For this, it is essential to adhere to search engine requirements such as making all links to sponsor sites nofollow and preventing indexation in Google News. Related posts: Search Marketing Dwarfs Social Media in Interactive Marketing Budgets. Just make sure you have the fundamentals covered too.

SEO 100

SEO Syndication Marketing NoFollow 100

Adam Sherk

AUGUST 21, 2012

I was invited to contribute a column to an upcoming social media guidebook from Media Industry Newsletter and Folio. How does social media activity impact search engine optimization? That’s a common question these days as publishers try to make the most of search and social for audience development.

SEO 278

SEO Social Media NoFollow Engineering 278