article thumbnail

Link Building Tactics for Publishers

Adam Sherk

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. So what link building tactics are most effective for publishers? E-mail newsletters and RSS feeds. Cross-network promotion.

article thumbnail

Google javascript Changes Put Publishers in Violation of Sponsored.

Adam Sherk

While it’s good news that Google is continuing to improve its ability to deal with JavaScript, this change also impacts the way that many publishers display sponsored links on their sites. Related posts: Does Google News Sitemaps New Format Help Publishers? Will Publishers Add Cross-Domain Rel=Canonical to Syndication Deals?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

HOW TO: Guide to Performing Website Audits

Techipedia: Tamar Weinberg

Follow this content optimization checklist before publishing content to ensure it is properly optimized. Noindex and Nofollow. Any irrelevant pages like terms of use, PDF files, privacy policy, and sitemaps should be nofollowed. Use your own discretion as to other pages you may want to nofollow. Title and Meta Tags.

NoFollow 198
article thumbnail

8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers. For publishers there is promise, however it’s too soon to say if the pros will outweigh cons such as giving up some control and/or technical complications. Site Speed.

SEO 100
article thumbnail

Go Beyond Blogging – Multi-Channel Marketing via Online Media

ProBlogger

In fact, a blog is just a tool for publishing and conversing online. A blog is no longer used to merely publish blog type content. Quick advice: combine web publishing and other media to reach your audience. Blog RSS feeds. RSS feeds provide them with fresh content without having them to give away their information.

article thumbnail

How to Go Beyond Blogging and Harness Multi-Channel Marketing

ProBlogger

In fact, a blog is just a tool for publishing and conversing online. A blog is no longer used to merely publish blog type content. Quick advice: combine web publishing and other media to reach your audience. Blog RSS feeds. RSS feeds provide them with fresh content without having them to give away their information.

How To 26
article thumbnail

10 SEO Tactics That No Longer Work (If They Ever Did) | Small.

Small Business Mavericks

Publishing Only Other People’s Stuff – I see blogs with auto-generated content and think, “Do you really think that’s going to work?&# You can follow any responses to this entry through the RSS 2.0 It’s the inbound links that count. It doesn’t.

SEO 93