Mindjumpers

DECEMBER 14, 2011

These predictions have been compiled and released in form of a white paper called “2012 Social Marketing and New Media Predictions” The report covers some predictions about new approaches to marketing, new ways of organizing resources, and flexible, scalable technology to get customers’ attention and ensure their engagement.

Nielsen 180

Nielsen Marketing Mobile Consultant 180

Convince & Convert

JANUARY 19, 2015

Nielsen says that advertising from companies is trusted by 47% of global citizens. After all, your employees understand the company and (should) understand what customers need and want to know about the company. Further, content from employees is often more trusted than content from the organization itself. They pick the format, not you.

Trends 60

Trends Content UGC Marketing 60

Socialmedia.biz

JULY 23, 2017

What’s more, 83% of people trust recommendations from friends and family more than any other form of advertising, according to Nielsen. You can create a content library where you add blog posts, job listings, white papers, press releases, etc. This sentiment can help promote a sense of cohesive culture and increase performance.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Socialmedia.biz

JULY 23, 2017

What’s more, 83% of people trust recommendations from friends and family more than any other form of advertising, according to Nielsen. You can create a content library where you add blog posts, job listings, white papers, press releases, etc. This sentiment can help promote a sense of cohesive culture and increase performance.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Oktopost

JUNE 9, 2020

A Nielsen Global online customer survey shows that only 33% of buyers trust the company whilst 90% of customers trust product or service recommendations from people they know. Building Trust. The bottom line is that more and more B2B buyers distrust brands and their distrust is growing stronger every day.

B2B 144

B2B Survey ROI Metrics 144

Sprout Social

APRIL 25, 2022

Instagram ad campaigns generate recall that’s twice as high as Nielsen standards for online advertising. The takeaway: Between sell sheets, case studies, white papers and other marketing endeavors, B2B brands have an abundance of content to work with. Half of all B2B marketing content is created to generate brand awareness.

B2B 123

B2B Instagram How To Marketing 123

Social Media Marketing

MARCH 27, 2013

Well, Nielsen continues to shed light on this as it discovered that an increase in Twitter volume about live TV correlates with an increase in TV ratings across varying age groups. has a white paper on the FTC's decision , as well as a Slideshare deck as an executive summary.

Social Media 164

Social Media Mobile Nielsen Press Release 164

Writtent Blog

JULY 1, 2014

In a very recent, fascinating study on content marketing best practices, Nielsen research found that “expert content,” like news coverage or a thought leader endorsement, really works. So why not drastically boost your traffic by designing a survey, and publishing your results in the form of an original white paper?

Content 95

Content Nielsen Marketing Repository 95