article thumbnail

Social Media Secrets of Duke Men’s Basketball Any Marketer Can Learn From

Ignite Social Media

million followers across major social platforms, Duke Men’s Basketball has the largest following of any college sports team – even bigger than Duke University itself. Their social media presence is truly in a league of its own. So how have they built such a commanding social media empire? With over 5.4

article thumbnail

Social Media News #Australia April 12th 2021 – TikTok, Nielsen, Instagram Guides and more #Livestream

Laurel Papworth

Social Media News with Laurel Papworth – We look at TikTok Influencers, Nielsen and Twitter, Holocaust #ItStartedWithWords campaign, and more! Social Media NEWS from Laurel’s studio in the Blue Mountains of NSW. Social Media LECTURE series every Thursday at 1pm (lunch!) Every 10:45am (morning tea!)

Nielsen 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

4 Emerging Social Media Platforms To Watch In 2019

Social Media Strategies Summit

It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. There is a lot of chatter about emerging social media sites, and where brands should make investments in 2019. So how is a social media marketer to decide?

Platform 273
article thumbnail

Social media management costs for businesses in 2022

Sprout Social

Investing in social media management increases your brand’s awareness, generates leads, drives traffic to your site and boosts community engagement. While that sounds great to executives and stakeholders, they may not understand how the costs associated with social media translate to business objectives. Let’s dive in.

article thumbnail

CMOs View on Social Media Measurement

Ignite Social Media

Social media measurement has been a hot topic for many years. A recent study by Nielsen shows that, according to Chief Marketing Officers, there are still a lot of questions that need to be answered. Ranking Digital Media Channels. Ranking Digital Media Channels. Social Media Measurement & Digital Spending.

article thumbnail

YouTube Adds New CTV Campaign Measurement Verification Through Expanded Nielsen Partnership

Social Media Today

CTV viewing is on the rise, and YouTube is evolving its CTV ad offerings in-step.

Nielsen 166
article thumbnail

Social Media In 2012: The Good, The Bad & The Ugly (5 Must-Reads)

Firebelly

2012 was an exciting year in the social media space. From the Nielsen Social Media Report for 2012. 8 Big Social Media Disasters of 2012. 100 Fascinating Social Media Statistics and Figures From 2012. Americans Spent a Collective 230 Millennia on Social Media During One Month in 2012.

Nielsen 241