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| | WEBBIQUITY SMM
OCTOBER 13, 2010 What’s the Best Social Media Monitoring Tool? It Depends
Alterian SM2 Freemium. Though limited (in terms of filters, number of search terms and results) in comparison to the fee-based version of the tool, SM2 Freemium is still an excellent tool for getting a snapshot of your social media landscape—discovering who’s talking about you, your competitors and your industry, what they’re saying, and where they are saying it. Alterian SM2. The fee-based version of SM2 does everything the freemium version does plus providing unlimited searches and results, filters, boolean search strings and alerts. No more. UberVU.
| | BILL HARTZER
MAY 26, 2010 Best Social Media Monitoring Tools
Nielsen – this is one of the most well known, and trusted names in customer data analytics. Nielsen has several tools that its customers can use to find out what is happening with their brands within the social media realm. Nielsen and Facebook recently joined forces to develop effective, and almost real time ad effectiveness solutions. The Nielsen social media monitoring tools also allow businesses to measure how memorable was a particular ad campaign, brand favorability, and factors that influence consideration of purchase. Share this on del.icio.us.
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| | PAMORAMA
DECEMBER 6, 2009 26 Free Tools for Monitoring Your Brand's Reputation
Blogpulse : A service of Nielsen BuzzMetrics, it analyzes and reports on daily trends in the blogosphere. link] Connie Bensen Hi, You may be interested in the free version of Alterian SM2. Connie Bensen Director of Community Strategy, Alterian @cbensen [link] Connie Bensen Hi, You may be interested in the free version of Alterian SM2. pamorama marketing, life, social media Home About Bookshelf Links Contact 26 Free Tools for Monitoring Your Brand’s Reputation by Pam Dyer on December 6, 2009 Share Are you listening? Do you know what people are saying about your brand?
| | BUZZ MARKETING FOR TECHNOLOGY
FEBRUARY 9, 2011 Monitoring vs Analytics [Infographic]
Alterian – formerly known as SM2 by Techrigy offers a freeimum service that offers up to 5 search terms to monitor for and up to 1000 results, which could be good enough for some small brand with low volume. NMincite – This is the artist formerly known as BuzzMetrics, which is owned by Nielsen who is now in partnership with McKinsey. So lets dig in! FREE MONITORING SERVICES.
| | MASHABLE.COM
OCTOBER 27, 2010 Top 10 Reputation Tracking Tools Worth Paying For
Nielsen Nielsen offers Buzzmetrics , which will supply you with key brand health metrics and consumer commentary from all consumer-generated media. Nielsen has a very strong brand name as the world’s leading provider of marketing information, audience measurement, and media products and services. One of the main benefits, just like Nielsen Buzzmetrics, is that these companies have been monitoring and measuring traditional media sites for decades, so they can provide a more comprehensive solution across the board. Dan Schawbel is the author of Me 2.0: thanks!
| | CONVINCE & CONVERT
SEPTEMBER 21, 2010 Convince and Convert Blog: Social Media Strategy and Social Media.
To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). I'm currently using SM2 for most of my clients, and like how easy it is to use. On your chart, you show that SM2 can get down to the state level on the geographic filter. think listening with a tool like Radian 6 is step 1, monitoring with something like SM2 is step 2 and managing from one platform with two way conversation is step 3. She specializes in social media strategies that lead to actionable plans to achieve real world objectives. Thanks!
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JEFFESPOSITO.COM Picking a new social media monitoring service
| WEDNESDAY, OCTOBER 27, 2010
Price – Starts at $199/month with unlimited users SM2
– Amanda DeVito may be the hardest working sales rep that I have the good fortune of calling a friend for the past two years. Their tool is a white-labeled solution of SM2
and the only difference between the two is the price. Pricing - $13,000/year with unlimited searches, existing customers get the same rate for 15 months Nielsen
Buzzmetrics – Now this tool was awesome when I sat in the demo. It was a total hands-off tool that had the good folks at Nielsen
analyze what’s being said in the social space. Thanks! MORE >>
WEB METRICS GURU Some thoughts about Turning conversations into insights: A comparison of Social Media Monitoring Tools by FreshNetworks
| THURSDAY, JUNE 3, 2010
The report agreed with my own overall experience regarding Sentiment Analysis and ranked Sysomos MAP the leading platform of the 7 ( I bet that makes uber expensive Nielsen
, growl ). Hi Marshall, The dictionary in SM2
is fully customizable so you can make the sentiment analysis as accurate as you’d like. I downloaded FreshNetworks Social media monitoring review 2010 earlier today (while reading it on my iPhone) and had some thoughts about the review. One one hand, I would have liked to have had the time and resources to do this study myself. The problem with automated sentiment. MORE >>
OURSOCIALTIMES.COM The Social Media Monitoring Industry Meets Social CRM Head on
| WEDNESDAY, OCTOBER 27, 2010
During that event and our subsequent Monitoring Bootcamp we analysed many of the leading monitoring tools, including Radian6 , Sysomos , Brandwatch , Synthesio and SM2
. Since Alterian bought Techrigy in July 09, Meltwater Buzz (which was reselling a white label version of Techrigy’s SM2
solution) acquired Buzzgain , a promising start-up co-founded by social PR guru, Brian Solis. and “how can we use social media to protect our brand and reputation?” We also had the perennial issue of ROI, “how can we measure the benefits of monitoring?” Look out. Here comes the early majority. MORE >>
COVISIO Social Networking Squared
| SUNDAY, DECEMBER 28, 2008
In October 2008, Nielsen
Online reported a year-over-year growth of 193% for LinkedIn and of 116% for Facebook. Home About this Blog About Me My Comments Elsewhere RSS Covisio Syndicate Subscribe in a reader About Me Alex - Alexandros Poulos is Covisios Managing Director and co-founder. He enjoys technology marketing, innovative thinking, and living by the sea. Alex is the main contributor of the On the Scene marketing blog. Learn more about me here. is changing not just our work but our lives too. Dutta and Dr. Fraser characterize traditional business networks as vertical (e.g. MORE >>
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