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Top five: Women rule content marketing!

Sherrilynne Starkie

Wayfair, an online homewares retailer, Jurassic World and fashion brand Coach are among the first brands to try it out. The Google News Initiative is partnering with the Society of Professional Journalists Training Program in workshops designed to support journalists in reporting the upcoming US mid-term elections.

Content 170
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6 Brands Achieving Amazing Results on Facebook

Social Media Strategies Summit

But they were interested to discover if they could use the social network to increase purchases via physical retail stores. RESULTS : A Nielsen Catalina Solutions study discovered that the campaign drove a near-9% increase in in-store sales for RXBAR, along with a 7.5% upturn across the brand’s whole product portfolio.

Brands 130
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SMS marketing 101: How to use text messaging in your marketing strategy

Sprout Social

You could also use SMS to remind customers of an upcoming event or webinar, in order to increase signups. Here’s an SMS marketing example from CB2, a home furnishings retailer. According to The Nielsen Company , 92% of consumers trust recommendations from family, friends and other customers. Build customer loyalty.

SMS 105
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Email or RSS: Which Do You Prefer

Justin Levy

But, I can understand the hesitance to provide your email address especially since every big box retailer, restaurant chain or other business asks for your email address. link] Mark Nielsen By far RSS. Its nice to check out at the end of the day and breeze over google reader. 250 discount if you use "JUST25" when registering!

RSS 124
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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire. and 30% said it was to get updates on upcoming sales. Regardless of age group, personal recommendations from company or industry colleagues are rated the most influential information source, while retail websites are least relied upon.

Research 210