Visually SM

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Which social media channels should your brand be present?

Visually SM

Twitter focuses more on news and current events, while Instagram is a visual social network, filled with videos, pictures, and testimonials. The good news is that knowing where this traffic is coming from can inform the decision to join a given platform. Have you taken a recent look at the referrals your brand has on Google Analytics

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How companies use video content on social media

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Although it is nothing new, it is still something we should keep under our radar because it shows no sign of slowing down. On Youtube, the increase has been 99% in the same period. Launching products or announcing news on social media is an excellent way to generate engagement in your channels and increase SEO relevance.

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How to align Content Marketing and Social Media for the most effective amplification

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Content created for YouTube is different from content created for Twitter, which is different from content created for TikTok. For example, if long-form video content is not something that engages your audience, your company doesn’t need to be on YouTube. It all depends on where you are and who you’re talking to.

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16 Tools Every Social Media Manager Should Use

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The good news is that as social media has grown up, so have the tools that are available to help you master it. The good news is this issue is now fixed on Twitter, so scheduled posts will show up to four images directly in the feed. One cool feature is tracking news every time your business or brand is mentioned on the web.