Jeff Esposito

APRIL 17, 2012

Individuals can post and promote presentations, videos, white papers and news releases or links to relevant news stories. Additionally, the “company page” pulls in a feed from an organization’s blog, and also it aggregates, from across the web, various news items mentioning an organization and/or brand.

LinkedIn 51

LinkedIn Wikipedia Aggregator Groups 51

Jeff Esposito

NOVEMBER 26, 2012

Twitter – this is my go to site for news, entertainment and catching up with friends and trading random insults. The only way that I keep up with current events and tech news is by looking at one of my lists. Over the past few weeks, work has been a whirlwind. Facebook – this is my necessary evil of social networks.

Social Networking 47

Social Networking Foursquare Privacy Travel 47

Jeff Esposito

AUGUST 8, 2012

And it’s easy to measure success as the news items of your story should bear out the very same messages. B-roll; B-roll (or background footage) helps broadcast media round out the visuals for a news item. A 20+ year PR veteran, she was named one of Twitters’ Top 75 Badass Females and Toronto’s Top 150 Social Media Influencers.

Press Release 55

Press Release Conference Fashion Report 55

Jeff Esposito

JANUARY 8, 2012

Yet, it’s still my favourite weapon of choice to ensure an important story receives a tsunami of nearly simultaneous news coverage. Depending on the strength of the news source, there can be serious consequences. There was also the recent embargo break by The New Yorker’s movie reviewer David Denby. 2. Don’t cry wolf.

Sample 46

Sample Samples Conference Report 46

Jeff Esposito

MARCH 27, 2013

Email marketing open rates are dipping and on a site like Twitter only 25 percent of your followers will see what you Tweet out. Our lives are filled with clutter. While all are great, they contribute to the clutter that we see. Standing out and earning and holding someone’s attention is getting harder and harder.

News 37

News Sites Twitter Facebook 37

Jeff Esposito

MARCH 6, 2015

So excuse me if I was caught in somewhat of a nostalgic time warp yesterday when I saw an article detailing how Kat Cole, former president of Cinnabon, discussed how she leveraged Twitter. Follow Kat on Twitter. social media Twitter Cinnabon Kat Cole' Let that simmer for a second. To close, I am truly impressed with Kat Cole.

Social Media 20

Social Media Discount Training Team 20

Jeff Esposito

MARCH 6, 2015

So excuse me if I was caught in somewhat of a nostalgic time warp yesterday when I saw an article detailing how Kat Cole, former president of Cinnabon, discussed how she leveraged Twitter. Follow Kat on Twitter. Let that simmer for a second. Stop being afraid. Apply that and don’t be afraid to reach out and touch someone.

Social Media 20

Social Media Discount Training Team 20

Jeff Esposito

AUGUST 12, 2011

Fear on the streets of London – I am not sure if you have seen the news, but London is in a state of anarchy right now. NYPD forms new social media unit to mine Facebook and Twitter for mayhem – This article from the NY Daily News was really relevant given what is going on in London right now. Image - RaGardner4.

Flickr 30

Flickr Meeting Social Networking News 30

Jeff Esposito

AUGUST 19, 2010

This post was mentioned on Twitter by @nw59, Social Media Insider, JobShoots, JobShoots, Publicity News and others. Publicity News said: Cartoon of the day: [link] #pr [.] « Previous Post Next Post » [link] Tweets that mention Cartoon of the day | Jeff Esposito’s Blog — Topsy.com [.]

Creative Commons 32

Creative Commons Disqus News Influencer 32

Jeff Esposito

JULY 13, 2010

This post was mentioned on Twitter by Social Media Insider, Publicity News. Publicity News said: Cartoon of the day: Cartoon – GapingVoid [link] #pr [.] « Previous Post Next Post » [link] Tweets that mention Cartoon of the day | Jeff Esposito’s Blog — Topsy.com [.]

Creative Commons 31

Creative Commons Disqus News Influencer 31

Jeff Esposito

JANUARY 21, 2011

Mrs. Espo passed this one along to me from her daily news at her employer and I found it quite interesting. I have heard of the Tunisian revolts and have followed along some on online sites, Twitter and peeped some videos, but didn’t realize that it was not getting as much airplay overall.

Policies 32

Policies Travel Social Media Consultant 32

Jeff Esposito

APRIL 19, 2012

Women More Likely To Buy From Pinterest Than Facebook, Twitter – this news should really come as no surprise given the social network’s visual nature and primarily female demographic. Nothing like the crisp days I am longing for… Hopefully you had an eventful week full of nothing but goodness and an even better weekend planned.

Instagram 39

Instagram LinkedIn Small Business Analytics 39

Jeff Esposito

JULY 29, 2010

This post was mentioned on Twitter by Social Media Insider, JobShoots, JobShoots, Alltop, Publicity News and others. Publicity News said: Cartoon of the day: [link] #pr [.] « Previous Post Next Post » [link] Tweets that mention Cartoon of the day | Jeff Esposito’s Blog — Topsy.com [.]

Alltop 29

Alltop Creative Commons Disqus News 29

Jeff Esposito

JULY 16, 2010

This post was mentioned on Twitter by Social Media Insider, JobShoots, JobShoots, Alltop, Publicity News and others. Publicity News said: Cartoon of the day: [link] #pr [.] « Previous Post Next Post » [link] Tweets that mention Cartoon of the day | Jeff Esposito’s Blog — Topsy.com [.]

Alltop 29

Alltop Creative Commons Disqus News 29

Jeff Esposito

AUGUST 8, 2010

This post was mentioned on Twitter by Alltop Social Media, JobShoots, Social Media Insider, JobShoots, Publicity News and others. Publicity News said: The Branding Comedy: As an English major/Geek, this mashup tugs at all of my hear strings. It is long, but wort… [link] #pr [.]

Mashup 31

Mashup Brands Alltop Creative Commons 31

Jeff Esposito

AUGUST 17, 2010

This post was mentioned on Twitter by Social Media Insider and JobShoots, Publicity News. Publicity News said: Cartoon of the day: [link] #pr [.] « Previous Post Next Post » [link] Tweets that mention Cartoon of the day | Jeff Esposito’s Blog — Topsy.com [.] Cartoon of the day Five for Friday 09.24.10

Creative Commons 27

Creative Commons Disqus News Influencer 27

Jeff Esposito

AUGUST 16, 2010

This post was mentioned on Twitter by JobShoots, Social Media Insider and JobShoots, Publicity News. Publicity News said: Cartoon of the day: [link] #pr [.] « Previous Post Next Post » [link] Tweets that mention Cartoon of the day | Jeff Esposito’s Blog — Topsy.com [.] Unported License.

Creative Commons 27

Creative Commons Disqus News Influencer 27

Jeff Esposito

SEPTEMBER 22, 2010

An advertisement is not news. Nor should our television segments be positioned as news if they are really half hour blocks of paid content disguised as news. I understand very well that we all need paychecks and advertising is a large part of how news makes their money. Where is the validity? Where is the variety?

Creative Commons 29

Creative Commons Disqus News Advertising 29

Jeff Esposito

JULY 13, 2010

This post was mentioned on Twitter by Social Media Insider, Alltop, Publicity News and others. Publicity News said: MLB’s Social Pulse: Major League Baseball is one of my favorite sports to watch, but I have to complain that th… [link] #pr [.]

Sports 43

Sports Alltop Social Graph Creative Commons 43

Jeff Esposito

AUGUST 12, 2010

This post was mentioned on Twitter by Publicity News, Social Media Insider and JobShoots, JobShoots. JobShoots said: Cartoon of the day [link] #news #socialmedia [.] « Previous Post Next Post » [link] Tweets that mention Cartoon of the day | Jeff Esposito’s Blog — Topsy.com [.] Unported License.

Creative Commons 26

Creative Commons Disqus News Influencer 26

Jeff Esposito

JULY 15, 2010

This post was mentioned on Twitter by jeffespo, Publicity News. Publicity News said: Cartoon of the day: [link] #pr [.] « Previous Post Next Post » [link] Tweets that mention Cartoon of the day | Jeff Esposito’s Blog — Topsy.com [.] Cartoon of the day Five for Friday 09.24.10 Unported License.

Creative Commons 24

Creative Commons Disqus News Influencer 24

Jeff Esposito

JULY 26, 2010

This post was mentioned on Twitter by jeffespo, Publicity News. Publicity News said: Cartoon of the day: [link] #pr [.] « Previous Post Next Post » [link] Tweets that mention Cartoon of the day | Jeff Esposito’s Blog — Topsy.com [.] Cartoon of the day Five for Friday 09.24.10 Unported License.

Creative Commons 23

Creative Commons Disqus News Influencer 23

Jeff Esposito

FEBRUARY 12, 2012

Buffer App – It is really easy to get caught up in the instant gratification of Twitter and share impulsively. If you think you haven’t, log onto your public stream and look for quick bursts of Tweets sharing news stories or blog posts. I know I have and I’m sure you have, too.

Applications 40

Applications Foursquare Curation Social Networking 40

Jeff Esposito

AUGUST 13, 2010

This post was mentioned on Twitter by Social Media Tips, Social Media Insider and JobShoots, JobShoots. JobShoots said: Cartoon of the day [link] #news #socialmedia [.] « Previous Post Next Post » [link] Tweets that mention Cartoon of the day | Jeff Esposito’s Blog — Topsy.com [.] Unported License.

Creative Commons 31

Creative Commons Disqus Influencer News 31

Jeff Esposito

JULY 12, 2010

This post was mentioned on Twitter by jeffespo, Publicity News. Publicity News said: Cartoon of the day: [link] #pr [.] « Previous Post Next Post » [link] Tweets that mention Cartoon of the day | Jeff Esposito’s Blog — Topsy.com [.] Cartoon of the day Five for Friday 09.24.10 Unported License.

Creative Commons 23

Creative Commons Disqus News Influencer 23

Jeff Esposito

JULY 6, 2010

This post was mentioned on Twitter by jeffespo, Publicity News. Publicity News said: Cartoon of the day: [link] #pr [.] « Previous Post Next Post » [link] Tweets that mention Cartoon of the day | Jeff Esposito’s Blog — Topsy.com [.] Cartoon of the day Five for Friday 09.24.10 Unported License.

Creative Commons 23

Creative Commons Disqus News Influencer 23

Jeff Esposito

JULY 10, 2010

This post was mentioned on Twitter by Social Media Insider, Publicity News. Publicity News said: The Real-Life Social Network: I saw this presentation kicking around and was really struck by a lot of the metr… [link] #pr [.] blog comments powered by Disqus Stay connected Recent Posts Can influence be bought?

Social Networking 30

Social Networking Creative Commons Disqus Metrics 30

Jeff Esposito

FEBRUARY 21, 2011

Over the past few weeks, we saw unprecedented news coverage of a revolution in Egypt. Despite a lack in initial traditional media outlets and internet sources due to government intervention, the people were able to be heard via social networks. These networks were not the underlying reason for social change, but rather served as an.

Social Media 55

Social Media Social Networking News Twitter 55

Jeff Esposito

JULY 16, 2010

Customer Service on Twitter, Should You do it? In this post, Valeria goes into the logistics and rationale for utilizing Twitter for customer service. Now we have all heard the questions on Twitter usage in the workplace. This post was mentioned on Twitter by jeffespo, Publicity News. Definitely check it out.

Creative Commons 24

Creative Commons Disqus News Comments 24

Jeff Esposito

MAY 25, 2011

A few weeks back, pundits noted that Twitter had its moment. The 140-character service was on fire with tweets mentioning the death of Osama Bin Laden at a rate that traditional news outlets couldn’t keep up. This post originally ran on PR Breakfast Club , but I wanted to share with you in case you missed it over there.

Social Media 38

Social Media Policies Training Guidelines 38

Jeff Esposito

AUGUST 22, 2011

Did Thomas Edison rise from his grave to assist you in sending out your news release? It’s absolutely egregious that supposedly reputable PR firms charge an arm and a leg to recommend that their clients send out news releases, and a further two limbs to create and distribute them. Good question. Really people?

Press Release 48

Press Release Journal Flickr Report 48

Jeff Esposito

AUGUST 12, 2010

This post was mentioned on Twitter by Publicity News, Social Media Insider and JobShoots, JobShoots. JobShoots said: Cartoon of the day [link] #news #socialmedia [.] « Previous Post Next Post » [link] Tweets that mention Cartoon of the day | Jeff Esposito’s Blog — Topsy.com [.] Unported License.

Creative Commons 20

Creative Commons Disqus News Influencer 20

Jeff Esposito

JULY 25, 2010

This post was mentioned on Twitter by jeffespo, Publicity News. Publicity News said: Thinking of starting a side business?: « Previous Post Next Post » [link] Tweets that mention Thinking of starting a side business? Jeff Esposito’s Blog — Topsy.com [.]

Creative Commons 26

Creative Commons Disqus Questions News 26

Jeff Esposito

JUNE 3, 2011

Facebook is the hotness that many are using as their community platform to build out oodles of fans (Twitter and LinkedIn are doing this to a lesser extent). My whole take on this is moves to be PR-driven newsrooms or driven by former PR folks is that our news is crap and that we just can’t trust it.

Journal 39

Journal Community Platforms Social Media Data 39

Jeff Esposito

AUGUST 10, 2010

This post was mentioned on Twitter by Social Media Insider and JobShoots, JobShoots. JobShoots said: Cartoon of the day [link] #news #socialmedia [.] « Previous Post Next Post » [link] Tweets that mention Cartoon of the day | Jeff Esposito’s Blog — Topsy.com [.] Cartoon of the day Five for Friday 09.24.10

Creative Commons 27

Creative Commons Disqus Influencer News 27

Jeff Esposito

MARCH 25, 2015

I met the man behind this blog, Jeff Esposito, on Twitter. Creators publish original news, blogs, updates, photos, videos and audio (soon) — or Sparks. This is a guest post from Chris Ehrlich. There, Jeff is known as @jeffespo. We’re known as @ News_Spark. We began tweeting when NewsSpark was only an idea. What is NewsSpark?

Content 20

Content Journal Publishing Metrics 20

Jeff Esposito

JULY 27, 2010

This post was mentioned on Twitter by Social Media Insider and JobShoots, JobShoots. JobShoots said: Cartoon of the day [link] #news #socialmedia [.] « Previous Post Next Post » [link] Tweets that mention Cartoon of the day | Jeff Esposito’s Blog — Topsy.com [.] Cartoon of the day Five for Friday 09.24.10

Creative Commons 27

Creative Commons Disqus Influencer News 27