article thumbnail

Top Video Marketing Trends of 2024

Social Media Strategies Summit

Video is no longer optional for marketing teams, with 91% of businesses using it as a marketing tool and 88% describing video as an important part of their marketing strategy. Of those that don’t currently use video, two-thirds plan to start in 2024. But video isn’t a silver bullet. Let’s get into it.

Video 231
article thumbnail

YouTube Expands Access to its ‘Create’ Mobile Video Editing App

Social Media Today

YouTube Create provides a range of editing options, and is specifically designed for Shorts clips.

YouTube 204
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Best Practices for Mobile-First Social Video

Ignite Social Media

One way to do that is with mobile-first video. What’s mobile-first video? It is classified as video created and edited with handheld devices in mind. Make the most of social feeds and Stories by formatting videos in a 1:1 ratio­–at the very least–4:5 or 16:9 for certain other placements. Add branding early.

Mobile 123
article thumbnail

YouTube Expands Access to Its ‘Create’ Mobile Video Editing App

Social Media Today

YouTube Create provides a range of editing options, and is specifically designed for Shorts clips.

YouTube 143
article thumbnail

The Easiest Way To Upload YouTube Shorts (Desktop + Mobile)

Hootsuite

YouTube Shorts are bite-sized vertical videos that can supercharge engagement with your audience. Whether you want to upload your YouTube Short from desktop or mobile, we’ve got you covered. Under Create , select YouTube video. If your video is longer than 60 seconds, it’ll end up on your channel instead.

Mobile 90
article thumbnail

5 Easy-to-Use Mobile Apps to Create Powerful Social Media Videos

agora pulse

Creating engaging social media videos doesn’t require a Hollywood production team or budget. Use these mobile apps for social and get started crafting fantastic content right away. So with that in mind, I want to talk about video—specifically, how to create social media videos easily and directly on your phone. (So

Mobile 131
article thumbnail

Crafting Great Social Media Videos That Get Views

Convince & Convert

Luckily, that’s where videos come in handy as the perfect medium to propel your ideas into the world, making the intangible sound compelling. However, sometimes the view counter isn’t ticking up as expected, and that awesome video you made is ultimately unhelpful in bringing your brand closer to your audience.