Adam Sherk

NOVEMBER 20, 2014

Many are moving to setups in which the full content is accessible on the main page and that is the only URL that can be indexed. Ironically this has potential to create thin content issues, so there is a balance that needs to be maintained.

Sites 278

Sites Google Syndication Template 278

Adam Sherk

OCTOBER 14, 2015

Hosted and Mobile-Specific Article Formats. As a user I like the new hosted and mobile-specific article formats, be that Facebook Instant Articles , Apple News Format or Google’s AMP project. Fast and clean is a good combination, especially on mobile. Are you taking full advantage of these opportunities?

SEO 100

SEO Syndication Marketing NoFollow 100

Adam Sherk

OCTOBER 7, 2014

You can use Keyword Planner to compare terms, get new content ideas, explore topical categories, monitor seasonality and compare desktop vs. mobile, among other tasks. But it is still the preferred choice for keyword research, and it is good to get the data right from the source. Google Trends.

Analysis 241

Analysis Research Trends Tools 241

Adam Sherk

MARCH 16, 2010

The fact that Bing identifies the source of any shortened URL helps credible news sources to stand out, particularly in the top links section where the domain for each link is referenced four times. Tracking data from URL shorteners like Bit.ly What are you doing to increase the real-time search visibility of your content?

Sites 143

Sites News Yahoo Engineering 143

Adam Sherk

FEBRUARY 9, 2010

The NYT could also just build this functionality into their own mobile apps, but partnerships offer greater cross-promotional and audience development opportunities. I bet that nearly every location in Manhattan has been in the news at some point in the last 159 years. That’s just one idea.

Foursquare 111

Foursquare Badge Press Release Syndication 111