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Mobile apps are a waste of time for associations.

SocialFish

I’ve been thinking about this a lot lately, and my thinking has been influenced by research, including the September Pew Internet report on “The Rise of App Culture,&# and a r eport on global mobile statistics from MobiThinking. I believe that associations need to get mobile right, and fast. Here are five reasons why.

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The Best Tools for Keyword Research, Competitive Analysis and Trending Topics

Adam Sherk

To help with that, I’ve put together a list of the best options for keyword research, competitive analysis and monitoring search and social trends. You can use Keyword Planner to compare terms, get new content ideas, explore topical categories, monitor seasonality and compare desktop vs. mobile, among other tasks. Google Trends.

Analysis 241
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11 Smart Ways to Use Twitter Advanced Search

Hootsuite

Twitter advanced search has different powers across different platforms — you will have a different experience using it on mobile vs. desktop, for example. Searching Twitter on mobile. First, the bad news: Twitter doesn’t currently offer an advanced search function on its mobile app. Discover trends.

Twitter 115
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Paid Advertising on LinkedIn: The Value of the LinkedIn Insight Tag

Ignite Social Media

And it’s probably because of this trend, there is an uptick every year with users on LinkedIn (it’s slow but steady). A great way to keep your content in front of your target audience(s) is by retargeting website visitors, be it retargeting visitors that went to an exact URL (e.g.,

LinkedIn 177
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5 Easy Ways to Organically Increase Your App Downloads and Lift Rankings

SocMed Sean

Thanks to Robert for sharing his insights on the topic of mobile apps and how to drive their adoption! Mobile is the new normal, and businesses are striving to follow this direction so as not to lose the race of winning customers. This expectation holds true for mobile apps, as well. One other thing to mention.

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How to Use Instagram to Drive Traffic to Your B2B Website

Webbiquity SMM

Another thing worth mentioning is that you can add your URL to your Instagram Stories as well. Although you can’t add hyperlinks to your caption, nothing is stopping you from adding your URL for memorability, especially if it’s short enough and easy to remember (i.e. www.yourcompanyname.com).

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4 Free Social Media Spring Cleaning Tools

Firebelly

Simply enter your blog URL, click ‘Get Your Answer’ and the HubSpot Website Grader will give your blog a grade on a scale from 1-100. Detailed recommendations on how to improve your blog’s performance, mobile display, SEO and security are provided—as well as a checklist of next steps. Get your Instagram audit here.