Twitter: Gnip’s Audience API Now Generally Available

Twitter has been beta-testing Gnip’s Audience API since last October, and the social network announced Tuesday that the application-programming interface is now available to all advertisers.

Twitter has been beta-testing Gnip’s Audience API since last October, and the social network announced Tuesday that the application-programming interface is now available to all advertisers.

Data product manager John Heywood wrote in a blog post that Twitter spent the nine months since Gnip’s Audience API was introduced at its Flight Developer Conference ensuring that its audience insights product meets the following requirements:

  • Deliver information not available via analysis of public content.
  • Return insights in real-time.
  • Seamlessly integrate alongside existing Gnip APIs.
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