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Weekly Reads: Facebook, Marketing Trends and Social Media’s Effect on Stereotypes

Dave Fleet

Alongside my ongoing book reading challenge , I start off every day by reading the latest goings-on in the public relations, social media and tech blogosphere. Also: interactive marketing trends and how social media may break down gender stereotypes. Million Facebook Friends Body Slam Sports Broadcasting.

Trends 258
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10 Impressive Examples of AI in Marketing

Social Media Strategies Summit

Starbucks is one example of a brand that is using its loyalty card and mobile app to collect and analyze customer data. BMW Builds An AI-Enhanced Sports Car With a Personal Assistant. BMW’s AI-enhanced sports car is a product designed for the car and technology enthusiast who values exclusivity and early adoption.

Examples 200
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Brand experience: Why it matters and how to build one that works

Sprout Social

This could be via your social media channels, website, in-store, during events or with your customer care team. It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores. What is brand experience?

Brands 113
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The 1 App Every NFL Fan Needs

Convince & Convert

In Youtility, I talk about my favorite mobile app Run Pee , which tells you when it’s okay to get up and go at the movies. I also love the funny demo video for the app (embedded above), the witty-yet-informative FAQ , as well as the wise “we’ll hook ya” pricing model. Solves a problem, and solves it perfectly.

Sports 148
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The complete guide to creating a Black Friday social media strategy

Sprout Social

Since its inception, social media has played a significant role in Black Friday advertising. In this post, we’ll explore how you can win this year with a killer Black Friday social media strategy. Let’s take a look at some examples of brands standing out and crushing their Black Friday social goals.

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3 Use Cases for Chatbots: Webinar Recap

Ignite Social Media

Chatbots are being designed to improve the efficiency of shopping using your mobile device. How would you feel about talking to a bot on social media? You can use this chatbot to receive news alerts on relevant articles you enjoy and updates on current stock market prices. Easy Ordering. Customer Service.

Sports 60
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Marketing Beyond Traditional Means

Freelance Social Media

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Marketing Beyond Traditional Means by Justin on July 8, 2010 My post last week talked about Topeka Subways new Foursquare campaign. Social media is out there to be used. Thanks again.