Small Business Mavericks

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The Last Mile: Local Marketing Strategies That Work

Small Business Mavericks

In Study: Consumers Increasingly Turn To Mobile & Varied Media Combinations In Last Mile , Wesley Young has 5 key takeaways: Since consumers are increasing their use of mobile devices in the last mile, plan on investing in mobile strategies. The Value of Responsive Web Design.

Strategy 107
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One Message Aimed At Multiple Targets

Small Business Mavericks

When you look at what mobile marketing is, it’s this: one message aimed at multiple targets. Trying to figure out which content and formats will hit all those devices and platforms with a successful performance is one of the difficulties marketers face. How does a business decide which mobile marketing strategies to use?

Mobile 79
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Tweetdeck to Facebook: See Ya Later!

Small Business Mavericks

Of course, Tweetdeck’s web-based platform has been increasing in popularity. Over the past few years, we’ve seen a steady trend towards people using TweetDeck on their computers and Twitter on their mobile devices. That means they are going fully web-based.

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Social Media Keeps Improving, But So What?

Small Business Mavericks

If you have a business account on Twitter and you tweet from your mobile phone, you can now capture, edit, and share videos right from the app in your phone. When LinkedIn acquired Pulse and added blogging to its platform, it was a huge improvement for LinkedIn users. Twitter is not the odd ball out.

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Social Media Keeps Improving, But So What?

Small Business Mavericks

If you have a business account on Twitter and you tweet from your mobile phone, you can now capture, edit, and share videos right from the app in your phone. When LinkedIn acquired Pulse and added blogging to its platform, it was a huge improvement for LinkedIn users. Twitter is not the odd ball out.

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Why Social Media Is a Must

Small Business Mavericks

You want to attract mobile traffic of any kind. No matter which platform you use, your goal should be to establish and build relationships with people you want to do business with. You have landing pages to which you wish to drive traffic. You have downloads on your website you want to promote. Think of it as a conversational tool.

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Why Social Media Is a Must

Small Business Mavericks

You want to attract mobile traffic of any kind. No matter which platform you use, your goal should be to establish and build relationships with people you want to do business with. You have landing pages to which you wish to drive traffic. You have downloads on your website you want to promote. Think of it as a conversational tool.