Direct Marketing Observations

MAY 13, 2022

I could probably have shortened this post up dramatically though by just saying that Tik-Tok will be THE platform of 2022, but what’s the fun in that? The volatility of it all, every platform buzzing, converging all at once, 24/7, the noise, it’s all still there. Suffice it to say, the guilts have driven me to finish this piece.

B2B 112

B2B Social Media Conversation Platform 112

Direct Marketing Observations

JUNE 19, 2012

Mobile and Tablet computing. As we hurdle into 2013 and beyond, watch for the mashup of mobile and social to escalate even more, with mobile leading the way. So if it isn’t Facebook, what is it then? The data proves it out and so do retailers, consumers and manufacturers. They are experiencing it first hand.

Mashup 176

Mashup Mobile Consultant Microsoft 176

Direct Marketing Observations

NOVEMBER 24, 2010

Is it a platform? Now add the mobile element to this and what you will see is a continuous explosion of mobile apps, mobile marketing, and mobile sites all geared towards our escalating migration away from the desktop. Is it tools? Is it a mindset? A movement? What day is it? So what about you? What’s wrong?

Social Media 201

Social Media Mashup Yahoo Mobile 201

Direct Marketing Observations

JUNE 2, 2011

There will come a time where we just won’t want to share, chat, upload, download, friend, follow, or like from a social standpoint, a mobile standpoint, and a mobile social standpoint. Develop and refine the networks you’re in and remember Facebook isn’t your network, it’s your platform.

Social Media 244

Social Media MySpace Social Networking Mobile 244

Direct Marketing Observations

JUNE 8, 2011

In fact manufacturers and platform providers can’t work any faster in trying to roll out V2, V3, V4 and so on and so forth of their products and services. Perhaps a better way of looking at is that we live in the age of “ Always On “ And yet, we want more. We want it smaller and we demand it faster.

Privacy 143

Privacy Mobile Platform Products 143

Direct Marketing Observations

AUGUST 30, 2010

The year was 2005 and we were just on the cusp of social platforms roaring into our lives. From Mobile, Alabama to Pass Christian, Mississippi to Mid-city, New Orleans, getting any information was maddening. If we would have been able to use Twitter and Facebook specifically, would that have helped emergency services?

Social Media 162

Social Media Mobile Platform Twitter 162

Direct Marketing Observations

SEPTEMBER 29, 2015

Think Mobile and Social. Particularly as it corresponds to different platforms? We get new toys and platforms coming at us all the time. Including strategy development, tactical expertise and execution, and measurement of all their social programs? Soup to Nuts and then some. What works now? This is the fun stuff.

Social Media 100

Social Media Collaboration Team Resources 100