Dave Fleet

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Mobile Commerce On The Riseā€¦ Fast

Dave Fleet

Electronics marketplace Retrevo this week released a new study suggesting that mobile shoppers have doubled since February. While this isn’t a surprising trend, the fact that mobile commerce is growing so quickly is somewhat surprising. 16% Said they’re comfortable making purchase from their mobile phones now.

Mobile 304
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Internet Trends for 2014 Report is a must read

Dave Fleet

Key early themes for me (from the first third of the deck): Decline of desktop: The number of desktop PCs shipped continues to decline, while mobile is accelerating. The trend is away from platforms like Facebook, which have become mass communication vehicles, and towards smaller 1:1 interactions.

Trends 383
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Internet Trends for 2014 Report is a must read

Dave Fleet

Key early themes for me (from the first third of the deck): Decline of desktop: The number of desktop PCs shipped continues to decline, while mobile is accelerating. The trend is away from platforms like Facebook, which have become mass communication vehicles, and towards smaller 1:1 interactions.

Trends 210
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Reflections on the changing digital agency environment

Dave Fleet

The (actual) year of mobile. This was the period when the current platforms all launched, and it felt like there was a new social media tool or network emerging every week. Weā€™ve seen new platforms emerge ā€“ visual platforms Instagram and Snapchat, messaging platforms like Whatsapp, WeChat, etc. ā€“

Mobile 105
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The risk of building your social media house on someone elseā€™s land

Dave Fleet

Politics aside, the de-platforming of Donald Trump over the last few days was a reminder that building your house on a property you donā€™t own can be risky business. How are you building your long tail of content on your own platforms? If you rent your house, you risk losing it. Photo by Alexander Trukhin on Unsplash.