Social Media Marketing

JUNE 5, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 140

Social Media Foursquare Journal Flipboard 140

Convince & Convert

SEPTEMBER 8, 2010

MySpace last week declared what amounts to a post-modern armistice, announcing that they will integrate status updates with Facebook (and Twitter). MySpace used to be Janet, and now it’s LaToya – at best. MySpace used to be Janet, and now it’s LaToya – at best. But back to MySpace.

MySpace 137

MySpace Facebook Social CRM Consultant 137

Buzz Marketing for Technology

JUNE 27, 2008

a sort of business MySpace. But Tapscott, who, with funding from 20 countries, is conducting a large survey of collaborative opportunities in the public sector, thinks the possibilities outweigh the hurdles. Mobilizing Excellence to Create a Visionary Philippines. And You Should Too more. Social Threefolding. Karangalan.

Wiki 171

Wiki Software Wikipedia Collaboration 171

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. Note that the survey population was 12 and up, including a representative portion of seniors). Things to consider when you're designing your web experience.

Social Media 160

Social Media Statistics Strategy Research 160

Buzz Marketing for Technology

SEPTEMBER 11, 2008

When I was in school, we had a TV, the stereo, and the (one) family telephone, but we certainly didn’t work with one ear to the phone and an iPod earpiece in the other ear while typing on our MySpace pages. hours a day. Start strong.

Wiki 100

Wiki Template Templates MySpace 100

Convince & Convert

JULY 28, 2010

Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. Mater of fact that gets a standing ovation… But now I want to share it… Feel my pain… I have to leave my email to a browser… on a mobile device that could well spell a don't bother.

Social Media 150

Social Media Strategy Consultant B2B 150

Webbiquity SMM

SEPTEMBER 19, 2012

Will Facebook continue to grow and dominate the web, or is it headed for a fall like AOL and MySpace before it? Attempts to “humanize” the brand through off-topic surveys, questions, and recommendations don’t increase “likes” or grow a brand’s following.

Tools 177

Tools Facebook MySpace Hubspot 177

Firebelly

JUNE 18, 2010

Firebelly Memo: You can also take Firebellys Social Sophistication Survey. If your business is already on the social web, you will need something to help you improve on your campaigns. You will need an audit. It takes 10 minutes and your score with suggested next steps for improvement will be emailed to you within 48 hours.

Social Media 101

Social Media Paid Search YouTube SMS 101

Convince & Convert

MAY 26, 2010

I think this is the case for many companies that just jump in feet first without surveying what they're getting into. As a result their strategy falls flat, and they miss opportunities to really connect with their customers on that “passion&# you speak of.

Social Media 135

Social Media Consultant Video Strategy 135

Webbiquity SMM

JANUARY 17, 2011

Mobile internet activity is different, however, with the dominant share of time (42%) spent on email, and just 11% on social media. Marketing Salary Survey: Social Media Marketing by Aquent. Social Media 3Q Update: Who Uses Facebook, Twitter, LinkedIn, & MySpace? 80% of Twitter use is on mobile devices. by eMarketer.

Research 210

Research Social Media B2B Marketing 210

Techipedia: Tamar Weinberg

MAY 5, 2010

The EA Mobile Human Tetris project takes you to a Facebook application where everyone participates in a game of Tetris. Take MySpace as just one of many examples of an online property that become too comfortable with its “space.&# i feel like many of them had 5x the amount of friends on myspace than they do on facebook.

Facebook 279

Facebook How To Marketing URL 279

Webbiquity SMM

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. ” McKinsey Social Technologies Survey: the Business Ecosystem Benefits by Fusion Marketing Experience. StumbleUpon Stats.

Statistics 190

Statistics Research Social Media B2B 190

Convince & Convert

FEBRUARY 9, 2010

A survey of 4,875 adults (500 U.S.) I feel that once we dive down into the polling and the methodology, we'll find that the definition of “friend&# for the purposes of these surveys will have contexts different enough to render the comparisons (and thus the “trend&# ) meaningless. Secondly I don't trust the source.

Social Media 119

Social Media Strategy Survey Social CRM 119

Techipedia: Tamar Weinberg

JULY 8, 2008

By that I mean not only the social voting sites like Digg, Reddit, etc, but also on the social networks (Facebook, MySpace, etc), social communication tools (Twitter, Pownce, Seesmic, etc.), Creating sites on Facebook and MySpace are not either. Link drops in social media sites are not social media marketing. Be real time.

Social Media 163

Social Media Marketing Consultant Communities 163

Laurel Papworth

NOVEMBER 22, 2009

per member per year over at MySpace is NOT high. This blog post over at Wired Long Tail has broken down the different services that could be offered as free/premium – survey of free business models online. Normal banner ads etc? Oh and have a look at “Free classifieds&# Craigslist – making $100m from free services!

Social Media 98

Social Media Social Networking Flickr Vimeo 98

Webbiquity SMM

SEPTEMBER 8, 2010

National Survey Finds Majority of Journalists Now Depend on Social Media for Story Research by Cision. National Survey Finds Majority of Journalists Now Depend on Social Media for Story Research by Cision. Third, the survey was heavily consumer-oriented; b2b figures would be different. While 28% of U.S.

Research 191

Research Social Media B2B Statistics 191

Convince & Convert

JUNE 23, 2010

Surveying, physical and online focus groups and opinion polling are still the primary tactics companies depend upon for market prediction and go to market strategy. There is no better ‘bang’ for your buck than a well thought out and properly executed crowdsourcing initiative. Yet, it seems to be a stagnant mode of gathering feedback.

Crowdsourcing 122

Crowdsourcing Social Media Strategy Construction 122

Webbiquity SMM

NOVEMBER 28, 2011

Almost one-third of all Facebook posts are created from mobile devices. • Tumblr, StumbleUpon, LinkedIn) and which are declining (MySpace – there’s a shock, Friendster, Ning and Hi5) as well as sharing details about the demographics of several top social networks (e.g. ” At least something is bipartisan. .”

Statistics 219

Statistics Research Social Media B2B 219