Mindjumpers

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A Social Media Status Quo Pt.1-Japan

Mindjumpers

The population is extremely mobile-centric, which has lead brands to focus their energy on engaging consumers through social media on mobile devices. However the network’s slow reaction to become smartphone compatible was rather late and eventually resulted in a loss of users similar to Myspace. Behavioural insights.

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Social Media From A Worldwide Perspective: Japan

Mindjumpers

The population is extremely mobile-centric, which has lead brands to focus their energy on engaging consumers through social media on mobile devices. However the networks slow reaction to become smartphone compatible was rather late and eventually resulted in a loss of users similar to Myspace. Behavioural insights.