Social Media Network Marketing

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From Mobile To Blog

Social Media Network Marketing

From Mobile To Blog

Mobile 50
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Email and Mobile - what blasts better?

Social Media Network Marketing

Friday, April 3, 2009 Email and Mobile - what blasts better? The recent understanding goes that email blasts are obsolete - when you compare this with mobile SMS. Naturally mobile is more on the move. BUT how much can you feed into the mobile? Mobile and email: Complementary, not competitive. Unported License.

Mobile 50
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Is it the Mobile time?

Social Media Network Marketing

With 300 million mobile subscribers, 47 million active users and advertising revenue of Rs 600 crore, - how mobile could be called new media. An ultimate Swiss knife in mobiles. Sending SMS alerts is the commonest mobile advertising method, where supply outstrips demand. A good picture of the future of the medium.

Mobile 50
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Mobile web v/s wired web

Social Media Network Marketing

While there are parallels, the characteristics of the mobile Web are different from the characteristics of the wired Web. Mobile phones are very personal devices, and they must be treated as such by marketers.

Mobile 50
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Mobile is not ‘new’ media any more

Social Media Network Marketing

If the joke that people engage more with their mobile phones than they do with their spouses is indeed true, then it’s good news for the medium, especially where advertising is concerned. An interesting observation is that more than 50 per cent people keep their mobiles within a distance of five feet while sleeping.

Mobile 50
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Mobile is more focussed targeting

Social Media Network Marketing

Mobile’s ability to provide superior targeting by age, gender, location, time of day and day of week, and to facilitate two-way communication between advertisers and consumers, make it one of the main reasons that mobile is now—particularly for reaching Generation Y. It’s their lifeline.

Mobile 50
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Why Won't Mobile Marketing Learn From Online's Lessons?

Social Media Network Marketing

Mobile advertising is deemed complex for the same reason online used to be: Standards are murky at best. Why doesn't mobile do this? Why doesn't mobile do this? Let's talk about devices Most of today's viable mobile ad servers have detection systems, allowing the publisher or network to target campaigns by device and carrier.

Mobile 50