Social Media Strategery

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Drive for Show, Putt for Dough – a Lesson for Enterprise 2.0 Platforms

Social Media Strategery

implementation – be it a wiki, a blogging platform, discussion forums, microblogging, or Sharepoint – fail miserably because they forgot to focus on the fundamentals. vendor out there offers a similar set of features – blogging, microblogging, wiki functionality, profiles, tagging, search, etc. Everything looks great.

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What Kind of Online Community Do You Have Behind Your Firewall?

Social Media Strategery

As CIOs and Chief Knowledge Officers bring tools that have been used on the Internet – blogs, wikis, microblogs, profiles – behind the firewall, they tend to expect the same results. "We'll " Or Facebook…or Twitter – you name it. "We'll have our own Wikipedia!"

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Justifying Social Media to the Big Wigs

Social Media Strategery

However, no matter how fantastic your material is, you’re not going to get far with any senior leader unless you have an understanding of these tools yourself. I won’t stop preaching that social media isn’t about the tools. I’m going to show them how the tools can make a difference in their day.

Gov 2.0 56
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Learn to Walk Before You Run | Social Media Strategery

Social Media Strategery

They issued memos to their users telling them that this collaborative tool that they’ve all been clamoring for is now available. Before rolling out ANY type of social media application, whether it’s blogs, or a wiki, or microblogging, make sure that you do an assessment of your user culture first. Then they waited.

Gov 2.0 63
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Tired of All-Hands Meetings? Try an INTERNAL Unconference

Social Media Strategery

Does your organization have an internal microblogging service (Twitter is most likely too public for most)? link] MickeyMantas (MickeyMantas) Twitter Comment RT @tweetmeme Tired of All-Hands Meetings? – Posted using Chat Catcher [link] MickeyMantas (MickeyMantas) Twitter Comment RT @tweetmeme Tired of All-Hands Meetings?

Gov 2.0 85