yMarketingMatters

JUNE 20, 2014

This is the classic social media metric that is SO important, but get’s a lot of question for not being as easy to attribute to quantifiable business growth and direct indicator of sales increase. This is a good start, and it is an important metric to measure. Social Media Referral Traffic and Visitor Increase to your Website.

Small Business 263

Small Business Social Media How To ROI 263

yMarketingMatters

OCTOBER 25, 2013

It is a great tool because it offers a ton of new metrics to analyze: Likes, reach, engaged users, visits and more. But it’s not always easy to interpret what numbers matter and what metrics mean “success” for your business? Most of these metrics can boil down to (1) Reach and (2) Engagement.

Engagement 271

Engagement Facebook Metrics Loyalty 271

yMarketingMatters

APRIL 7, 2016

Facebook Adds New Daily Video Breakdown : Facebook added new daily breakdowns for video metrics, which gives Page owners a better understanding of when their audiences are watching their videos and provides a more detailed picture of performance: Minutes Viewed: Total minutes of watch time spent on the video on a particular day.

Social Media 100

Social Media Real Estate Metrics Feed 100

yMarketingMatters

MARCH 9, 2015

In February, Facebook started showing relevance scores as visible metrics in their advertising reporting tools. Both Facebook and search engines are strongly focusing on the relevance of content, and in light of that, they are trying to display the most relevant ads to their users.

News 100

News Social Media Mobile Notification 100

yMarketingMatters

OCTOBER 18, 2015

A Mixpo study revealed that, in a ranking of the most important metrics when running video ads on social, views placed fifth. Editing Tools. Thanks to DIY video editing tools, it easy to produce good videos on smartphones. Here are 10 Hot Tools for Creating and Editing Short Video : Instagram’s built-in video tool.

Video 133

Video Marketing Vimeo YouTube 133

yMarketingMatters

SEPTEMBER 23, 2016

Insights will feature metrics like top posts, reach, impressions and engagement around posts, as well as more data on your followers like their gender, age, and location. Instagram business tools are just some of the new ways Instagram hopes to make growing a business on the platform much easier. 52% of teens use Instagram.

Instagram 100

Instagram Mobile Social Networking Hashtag 100

yMarketingMatters

MARCH 9, 2016

Now, they will be able to simply choose the option, within the ad creation tool, to caption their videos with the caption tool, and are able to review , edit and save video ads. The good news is tests say that, video view time has increased by an average of 12% with the addition of this tool.

Social Media 100

Social Media Mobile Metrics Library 100