Diva Marketing Blog

APRIL 20, 2010

As with social media. The Social Enterprise - Social media's impact is not confined to the department that initiated the tactic or program. Consumer generated media may find its way into every area/department that touches the customer experience. Read what resonances with you. what does that mean?

Social Media 87

Social Media Social Enterprise Authentication Metrics 87

Diva Marketing Blog

AUGUST 15, 2010

With over 13,500 views on YouTube , my dog Max thinks he's a social media rock star pup. For him quasi social media star status is good enough bragging rights at the doggy park. For him quasi social media star status is good enough bragging rights at the doggy park. Step 1: Align the Enterprise.

Social Media 73

Social Media Strategy GPS Social Enterprise 73

Diva Marketing Blog

JUNE 10, 2012

Geoff Livingston: When Gini Dietrich and I focused on multichannel integration, our logic centered on delivering ROI and outcomes for social media. So much of today’s conversation is about how marketers can get results from social. both traditional and social media. Gini may have a different take on that.

Marketing 96

Marketing Radian6 Blogger Hubspot 96

Social Media Marketing

MAY 29, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. Stop talking about social media.

Social Media 164

Social Media Yahoo Storify Flipboard 164

Buffer Social

OCTOBER 18, 2022

” She pushed back against convention and decided to build partnerships with social enterprise bakeries instead, even though that would slow the company's growth. The next step after defining your business’ vision is usually choosing which metrics to measure performance against.

Small Business 74

Small Business Metrics Consultant Reputation 74

Convince & Convert

OCTOBER 22, 2013

Our clients typically look at a variety of metrics that great content can drive. These metrics fall into short and long-term categories. Social media penetration (total share numbers on-site and across syndication channels). Shares are our first key metric. Immediate conversion events.

Strategy 150

Strategy BuzzStream Content Brands 150