article thumbnail

Must Know Content Marketing Facts for Startups

Writtent Blog

All businesses can use content marketing, but startups need it the most. To spread brand awareness To improve SEO on a brand-new website To build trust and authority To engage with customers, leads, and fans Plus, content marketing for startups is cost-effective, so it helps you maximize the return on a limited amount of funding.

Startup 97
article thumbnail

Don’t Sell Your Brand’s Soul to the Facebook News Feed Algorithm and Vanity Metrics

Pam Moore

Mark also highlights that engagement is a key metric. I covered Mark’s announcement and what you can do about it in these two blog posts and webinars: Facebook News Feed Changes 101: What You Need to Know For Your Business. We train and consult with brands big and small – from well-funded startups to Fortune 10 brands.

Feed 167
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

3 Reasons Your Boss Didn’t Approve Your Social Media Budget and Plan

Pam Moore

Too many new social media managers get all hyped up about vanity metrics such as followers, likes, etc. Even though Facebook may be pushing you to over focus on engagement, it doesn't mean it should be a top key performance indicator for your business. How to align everything you do to the goals of your business.

article thumbnail

3 Easy Steps to Get Your Social Media Budget Approved plus the C-Suite and Stakeholders on Board with Your Plan

Pam Moore

We work with organizations from small business and startups to enterprise Fortune 10 brands. How to align everything you do to the goals of your business. How to facilitate the needed discussions with your business partner, boss, or cross-functional teams. How to set goals and metrics for success.

article thumbnail

Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

Pam Moore

Social Profit Factor is THE social media training academy and community for small business owners, entrepreneurs, marketers, CMOs, CEOs, directors, recruiters, sales professionals, real estate agents, speakers, authors, network marketers, artists, franchisees, franchisors and YOU! Set goals and prioritize what matters most.

Training 167
article thumbnail

Scaling Success: The 6 Strategies I Used to Transform My PR Agency into a Seven-Figure Powerhouse

Buffer Social

However, scaling a business into a seven-figure enterprise is a completely different ball game altogether. According to a report, only 22% of startups have achieved true scalability in the last decade. So, how could these startups scale while others struggled to find their footing? Plus, these cards save you printing costs.

article thumbnail

47 Superb Social Media Marketing Stats and Facts

Webbiquity SMM

For all the bashing of “vanity metrics” in social marketing, those likes and shares (“engagement”) remain the most commonly used measure for evaluating social media success. 80% of marketers use these as primary success metric; 56% base social success on website traffic. Pew Research ). 70% of the U.S.