Webbiquity SMM

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Five Marketing Metrics that are Definitely NOT “Worthless”

Webbiquity SMM

Online marketing activities preovide marketers with a wealth of metrics; actually, too much information. Marketers just want the competitive and multichannel metrics they need to make informed decisions, nothing more. Yet that’s what was argued recently in The 5 most worthless metrics in marketing in iMedia Connection.

Metrics 195
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6 Characteristics of Social Media Winners

Webbiquity SMM

As retail giant Walmart learned after multiple social media failures , social media success requires honesty, transparency and authenticity. Social media offers a wealth of metrics ; successful strategists monitor results, learn from the past, and continue testing new ideas. Then the ability and initiative to provide it. Trustworthy.

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Fluency of Culture, Not Language, Is Key to Winning Big in Global Online Markets

Webbiquity SMM

A major home-goods retailer recently required some help authentically connecting with consumers in the Middle East and North Africa (MENA). According to metrics gleaned from the MENA-region Arabic sites during Ramadan in 2015, high numbers of sessions occurred at midnight, when many Ramadan celebrants were having sohor (late dinner).

Marketing 100
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Why Social Media Matters for B2B Vendors

Webbiquity SMM

SMR has developed a sophisticated methodology for continuously tracking the top brands on social media based on reach, satisfaction and other metrics. social media games and contests, “checking in&# at retail locations, coupons and discounts) are inappropriate or flat-out inapplicable in the business world.

B2B 190
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The Top 130 Minnesota Tech Companies on Twitter

Webbiquity SMM

tech.mn, Frontend Masters, and Request Metrics are the least social. Driving business growth with industry-specific software for manufacturing, distribution, retail & services customers. The world’s leading #retail network, connecting trading partners around the globe to optimize #supplychain operations for all retail partners.

Company 149
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36 Sensational Social Media Stats and Facts

Webbiquity SMM

Eights years after social media marketing became a trending topic , marketers still struggle with tactics and metrics. 90% of companies now use social media for business—yet most aren’t certain it adds value to the bottom line, and more than 60% have trouble assessing its impact or turning metrics in actionable ideas.

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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity SMM

Retailers are the biggest spenders on display ads, accounting for 21% of total spending. Metrics matter. Internet Retailer ). Internet Retailer ). Internet Retailer ). Internet Retailer ). ” ( Internet Retailer ). 100,000 of Pinterest’s members are retailers. ( Social Media Slant ).