article thumbnail

Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

Those are among the findings from a trio of this year’s best research reports, from WordPress VIP , Hootsuite , and Metricool. A plurality of marketers (22.9%) still prefer to post directly on social media sites, but social media management tools are growing in popularity. Quantity still matters. Thoughts on these studies?

Research 257
article thumbnail

10 metrics to track influencer marketing success in 2024

Sprout Social

That’s why tracking key influencer marketing metrics effectively has become crucial. In this article, we explain which influencer marketing metrics you should focus on to prove a return on investment and show an impact on your overall social and business goals. TikTok shows #PartyNeverStops has 102.9M jxrdanhames m.A.A.d

Metrics 97
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Vanity Metrics: Definition & Examples for Marketing

Hootsuite

It’s the perfect “meaty” metaphor for social media vanity metrics. any social metric can turn into a “vanity” metric if you’re bragging about it without any context. Social media metrics are incredibly important for a social media manager and shouldn’t be ignored. 1 Analytics Tool for Growth Beautiful reports.

Metrics 107
article thumbnail

Mastering Social Listening Metrics & KPIs: A Comprehensive Guide For Digital Success

Keyhole.co

Mastering social listening metrics and KPIs is about interpreting data and applying the lessons you’ve learned from it to continuously refine your social media marketing approach. In this article, we share six helpful steps to help you master social listening metrics and KPIs. Clarify your objectives to guide your metrics selection.

Metrics 52
article thumbnail

TikTok Analytics Guide 2023: Essential Metrics & Tools To Track

Keyhole.co

You can’t bear to ignore these metrics because they essentially help you chart your growth on TikTok. Before we tell you what metrics you should focus on, let’s start with the fundamentals. TikTok analytics are metrics that depict the success of a TikTok account. Select the Creators tool from the Account section.

Metrics 52
article thumbnail

13 Best Hashtag Tools for Analytics, Tracking, and More

Hootsuite

Which means, you need to research, analyze, track, and compare your hashtags just like you would any other component of your social content. Hashtag tracking tools compile all of this data to make it easy for you to plan, refine, and test your hashtag strategy. #1 1 Analytics Tool for Growth Beautiful reports. Clear data.

Hashtag 91
article thumbnail

Top 14 Instagram Analytics Tools In 2023 To Track IG Metrics

Keyhole.co

And Instagram analytics tools are your best bet to get your brand discovered How? And which tool should you choose? There are many great social media analytics tools out there , which means that finding the right one for your needs can get tricky. To make things easier for you, this list will help in comparing the tools.

Metrics 52