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The New Social Currency, a research from Social Listening to Audiences Analysis

Audiense

Last week I read a white paper that Pulsar recently published (Pulsar is a platform that has recently been added to the list of Audiense partners). Once those conversations were identified using Pulsar, we exported the audience metadata and fed that into Audiense, which gave us a detailed view of the audience within a matter of hours.

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The complete guide to B2B SEO

Sprout Social

B2B SEO is the online practice of using various techniques – like keyword research and a page’s metadata – to reach the decision-makers of a company. How will businesses know about that great white paper you spent days working on if you don’t promote it everywhere? What is B2B SEO?

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The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

FAST White Paper. FAST recently released a white paper on the business and technology of recommendations. Entitled "Enhancing Content Discovery Through Recommendations Solutions", the white paper is free for those who register. Find out more and download the paper today. John Hagel. John Proffitt.

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Intranet Blog :: E-mail fatigue

Buzz Marketing for Technology

With no metadata or search, shared drives become un-navigable. Intranet (Finding ROI) White Paper. The risks to relying too much on e-mail (and other systems such as shared drives) for information storage are well known: Ã? Email is an inefficient document sharing system. Technology Vendors. Other Blogs & Articles.

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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

Incidentally, it’s a good idea to add Twitter Card and Facebook OGP metadata to that page. That being said, I’m not suggesting you hire someone in a gorilla suit to stand by the side of the freeway holding a sign with the title of your latest white paper on it. The White Paper is in his briefcase.