Metadata Related Topics 
Waxing UnLyrical
APRIL 15, 2015
My years in social marketing tell me that, yes, we need to infuse our content with SEO goodness, with keywords and structured data and optimized metadata. Assumption 6: If we build it, they won’t come. But if we just build it, people won’t come in droves.
Waxing UnLyrical
AUGUST 9, 2018
More specifically, structured content is a way of organizing, storing and managing content, breaking it down into easily identifiable modules and then assigning/using metadata tags and automation to publish this intelligent content from a single source to multiple distribution channels. Content accuracy and consistency is greatly improved.
Expert insights. Personalized for you.
100 
Let's personalize your content