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How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

For both strategic and benchmarking purposes, create a spreadsheet listing your top competitors and, for each, showing: • Social features on their website (e.g. Other social activity and presence (Flickr, SlideShare, Wikipedia, etc.). Facebook / LinkedIn / Google Plus metrics (i.e. Find relevant groups on Facebook and LinkedIn.

Vocus 184
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Book Review: Social Media Marketing

Webbiquity SMM

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Don’t automatically assume they use the most popular social networks. Social Events (e.g.,

Review 152
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9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

Virtually every social media monitoring tool worthy of the label covers the big social networks (Facebook, LinkedIn, Twitter), social bookmarking sites (Digg, Reddit) and content sharing sites (YouTube, Flickr). Many include at least the most popular blogs as well.

Tools 193
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Thirteen Tips for Effective Tagging

Buzz Marketing for Technology

Networking. Message Boards. What Can Social Networking Do for Your Organization? To get started, visit the popular social bookmarks manager del.icio.us  or another social bookmarking Web site and pick a tag that for your organization or cause. Full list of partners and products.

Tips 174
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50 Habits of a Highly Effective Blogger " EdithYeung.com

Buzz Marketing for Technology

I met a few celebrity bloggers like Mark Cuban, John Chow and Matt Mullenweg (founding developer of Wordpress) and attended many great sessions about blogging, podcasting, videocasting, SEO and social networking, etc. Limit the number of social bookmarking buttons. Make search field easy to find. Technical Stuff.

Blogger 100