Sprout Social

DECEMBER 19, 2019

Social media is always changing and evolving, whether it’s social media demographics , the latest trends and memes or new algorithm updates. In order to help you, as a marketer, stay on top of these changes, we’re touching on a few Instagram trends that defined 2019 as well as bringing you a few trends to expect in 2020.

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Buffer Social

JANUARY 22, 2024

  As we dive into this new era fueled by changing consumer behavior, the influence of AI, and the shifting of how platforms function, certain key trends emerge, painting a picture of a different digital world. Recently, platforms have been dominated by short-form content centered around trending audio.

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Ignite Social Media

JULY 29, 2021

When it comes to your organic content strategy (paid media as well) engaging your existing community is likely your core focus. Many users will follow this trend, want to jump into it quickly, and engage with it. However, how do you generate engagement without always “asking” for engagement? Social You Should Know.

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Social Media Strategies Summit

APRIL 21, 2023

Viral trends and cultural moments can be a social media marketer’s best friend. With that in mind, we gathered a panel of leading social media marketers to discuss everything you need to know about jumping on trends, including real-world examples of brands that got it right (and wrong). Trends mean different things to different brands.

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Hootsuite

MARCH 1, 2024

So it’s no wonder that brands, organizations, and individuals quickly started looking for a way to schedule Threads instead of wearing their thumbs out posting on-the-fly. Don’t just set it and forget it Posting content too far in advance can also make it tricky to stay on top of the latest trending audio, trending effects, and popular memes.

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agora pulse

OCTOBER 6, 2020

Australian social marketing agency The Social Deck helped launch a campaign on behalf of Aboriginal organization Nunkuwarrin Yunti of South Australia, whose younger members are prone to taking up smoking. “By Also, remember to thank organizers and sponsors for inviting you. Pick a theme that’s trending to capture more engagement.

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Buffer Social

DECEMBER 21, 2023

I’d also like to point out that the posts I’m sharing today were not boosted — this is all organic! This post was shared as a PDF carousel , which we’ve seen a trend where these kinds of posts get a really high engagement rate on LinkedIn. Following trends can work when you do it right.

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Buffer Social

DECEMBER 20, 2023

But not every trend was a welcome one. This year Forekast , in partnership with Something Great Marketing , explored the events that shook social media to its core, captivated our feeds, and reminded us that you never know what trend is just around the corner. So many memes.  More on those trends later. 

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Keyhole.co

DECEMBER 26, 2023

Dipping into memes and current trends Ideal for quick consumption, memes, and trend-based content have surpassed being mere funny bits into valuable marketing materials for brands. Red Bull is one such brand that uses memes and viral trends and creates on-brand content style and brand image.

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Convince & Convert

APRIL 30, 2015

Working in social media over the years, I thought I had a handle on wacky holiday occasions and memes. He’s also the subject of a quirky internet meme that’s still going strong after four years. The best memes and trending topics make light of situations and human behavior. Morning all and Happy Ed Balls Day.

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Sprout Social

FEBRUARY 2, 2023

In 2022, Figo Pet Insurance went all-in on their organic TikTok strategy. Cheyanne explains, “Trending sounds and memes related to pets and pets insurance drive the highest engagements. Cheyanne explains, “Stay on top of trends within your community. Listicles are also high-performing videos.”

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Later

JULY 10, 2019

Summer has finally hit, and while most brands are taking a vacay, now’s the time to level-up your Instagram strategy and jump on some of the hottest Instagram trends in 2019! Never miss an Instagram trend again. Instagram Trends 2019 #2: IGTV is Going to Get Even Bigger. regram @vees.ileostomy.

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Sprout Social

JANUARY 16, 2020

But does chasing trends and one-off moments really make sense these days? Well, much of modern viral marketing on social media can be illustrated by the popularity of memes. Although not necessarily tied to a specific product, how memes spread goes hand in hand with the principles going viral. They’re organic.

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Sherrilynne Starkie

JANUARY 21, 2019

She tweeted: “Me 10 years ago: probably would have played along with the profile picture aging meme going around on Facebook and Instagram Me now: ponders how all this data could be mined to train facial recognition algorithms on age progression” Click To Tweet. I thought it was a bit of fun. Very plausible. Do you believe Facebook?

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Keyhole.co

JULY 5, 2023

Even if you tick off all the best practices, growing your new account organically will take a lot of consistent time and effort. Given the informal nature of Instagram, feel free to add an element of humor and fun with memes and reels that people would be inclined to share (more on these in the next sections).

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Social Media Strategies Summit

JANUARY 2, 2020

The past several years have seen huge shifts in the social media landscape and this year is sure to continue that trend. Organic social conversations were also up 331% over 2018 , by tapping into the active social fan bases of performers and nominees. As we ring in 2020 we enter not just a new year, but also a new decade.

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Social Media Strategies Summit

SEPTEMBER 23, 2022

Marketers love the short-form video platform because it generates far higher organic engagement than other platforms. According to Sprout Social , when CEOs are active on social , 70% of consumers feel more connected to the brand in question, with two-thirds of those saying it feels like real people run the organization.

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Adam Sherk

DECEMBER 8, 2010

The results of the Vocus 2011 PR Planning Survey are out and the number of organizations that plan to focus more on SEO and social media has declined. And the number of organizations that stated they would focus less on SEO increased from 4% to 6%: While these are small changes I find the trend discouraging.

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Keyhole.co

OCTOBER 16, 2023

From keeping your content organized to helping your account grow, Instagram hashtags benefit your social media visibility. Trending hashtags Trending hashtags use current trends and are mentioned frequently. The hashtag got extensive traction on social media, prompting multiple brands to hop on the trend.

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Sprout Social

NOVEMBER 28, 2022

The term “sticker” can mean a lot of different things on Instagram—from interactive polls, quizzes and questions boxes, to trending holiday stickers. Sharing your business plans or routine for the day puts your work on display, but can also inspire others to try your time management tips or change how they organize their day.

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Sprout Social

AUGUST 16, 2023

Add viral “meme stocks”—stocks that can become overvalued due to positive online sentiment—to the mix, and it became clear social media has real world implications and the potential to derail financial companies. That’s why social listening is the most valuable way to mitigate risk.

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Likeable

DECEMBER 17, 2019

To that end, we’ve compiled a list of some macro trends to watch out for in the coming year, and a few thoughts on how to get out ahead of the tide. On Facebook, Groups have been recently becoming active gathering places for everything from fans of Frasier , to Fitbit’s local workout clubs , to hugely popular private meme groups.

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Sprout Social

JULY 18, 2022

Keep reading to learn more about how TikTok is shaping the literary industry and what brands can take away from this trending subculture. It pairs perfectly with a TikTok trend that’s inspiring users to ponder personal truths sandwiched between two unrelated sentences. Maas , don’t worry. Published on Categories.

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Hootsuite

NOVEMBER 28, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. For entertainment via memes, humor subreddits, or to discuss TV or movies. For example, instead of saying “the memes subreddit,” I’d say “r slash memes.”. What is Reddit?

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Sprout Social

MARCH 31, 2022

Unlike other social networks where videos might be meticulously edited, unpolished and organic content tends to perform best on TikTok. Skits and memes. Whereas TikTok leans heavily on trends, videos on Reels tend to resemble more “traditional” video content that’s simply stylized to fit the vertical format.

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The Social Media Hat

JULY 11, 2016

Social Media How To Create Stunning Social Media Posts For Holidays, Trends, Events And More. PromoRepublic - the new Calendar of Content Ideas helps you create stunning social media posts based on holidays, trends, events and more. This results in a less organic form of reach and engagement. Sponsored Article.

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Sprout Social

MARCH 12, 2020

Customers, competitors, campaigns, cultural events—today’s marketers have real-time data on it all and still, 39% say they struggle to demonstrate the value of social across their organizations. So, ask yourself, what does a data-first mindset look like in your organization? Getting started .

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Sprout Social

MAY 26, 2022

Whether your TikTok campaign is organic or paid, there are three primary phases you’ll go through as you execute it—planning, building and launching. Research trends. Here, you’ll find a sampling of TikTok’s latest trends and example videos you can use for inspiration. Consider trending and branded hashtags. nandosuk. ?

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Social Media Strategies Summit

AUGUST 4, 2020

Using media types such as videos, images, memes, and charts can help you provide some visual inspiration for your visitors. You can organize your profile considering your banner image, products and services, status updates, and career opportunities. So it is vital to catch this trend. You should not heavily rely on text.

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Sprout Social

MAY 26, 2020

As digital media becomes the primary (or only) customer-facing means of communication for most organizations, digital literacy is more important than ever before. These developments, along with other trends in 2020 , have serious implications for marketers. That’s why when it comes to trends, brands must favor relevance over reach.

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Jon Loomer

NOVEMBER 6, 2022

I convinced myself that I didn’t need to go with the trends. Organic traffic to this website has always been the lifeblood of my business. But there was a time when I was getting 10,000 organic referrals per day from Google. Being different could separate me from the pack. I was wrong. It was made for several reasons.

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Sprout Social

FEBRUARY 16, 2023

You know why your brand needs to lean in on organic social. If you want to upgrade your toolkit or expand your team in 2023, your request should focus on how social can support your entire organization. This advice tracks with one of the biggest social trends we’ll continue to see in 2023—the popularity of closed communities.

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Sprout Social

FEBRUARY 1, 2022

As with many internet trends, smart brands will find creative avenues to capitalize on peak intrigue and engagement. And while many of these are loyal language aficionados sharing their emoji block scores, others are a testament to Wordle’s cemented place in meme culture. . — Google (@Google) January 14, 2022.

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Hootsuite

OCTOBER 21, 2021

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. 100 top trending TikTok hashtags in 2021. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. What are TikTok hashtags?

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Pixlee

SEPTEMBER 9, 2019

Brands have been jumping in on relevant events for years, but it’s easier now more than ever for them to jump in on other trends that may not be completely relevant to their organization’s offering. Trendjacking is the practice of jumping in on trending topics, hashtags, events, or memes. Give it Your Original Touch.

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Sprout Social

OCTOBER 25, 2021

It’s easy to assume that flashy brand campaigns, celebrity musings and of-the-moment memes wear the crown on social media. Building an organic following, one Tweet at a time. Orkney Library’s unstructured, hyper-organic attitude toward social is a clear deviation from that of a traditional marketing department.

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Social Media Strategies Summit

SEPTEMBER 21, 2020

We believe in collaboration, staying on top of emerging trends and technologies, and always using our best judgment. SMSsummit: Expanding on that question – do you have any tips for readers struggling with sharing this social media long-game strategy with risk-averse leadership or other teams within the organization?

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