Social Media Strategery

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Ten Things You Should Be Saying to Your Boss

Social Media Strategery

Don't be afraid to send your boss the latest meme if you think he/she will enjoy it. "You gotta see/read/listen to this – I know you'll love this." " It doesn't always have to be about work. I like to know my team's interests outside of work, and I want them to want to get to know mine as well. "Do

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What's Your Government 2.0 Personality Type?

Social Media Strategery

Edgerider – You are always looking for the latest and the greatest Internet meme, idea, and initiative. meme inevitably bores you. While sitting through seemingly endless hours on my flight back from Hawaii , I got to thinking about these different Government 2.0 personalities, and attempted to categorize them here below.

Gov 2.0 94
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“I want a Twitter for All the Various Parts of the Government”

Social Media Strategery

I’ve been to conferences where he’s spoken before and really like his informal, tell-it-how-it-is style. So, when Chris began his presentation , I knew that I wanted to get his take on this whole Government 2.0 happen.

Gov 2.0 85
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Knock Down the Social Media Dominos

Social Media Strategery

And fits with the whole SME meme that appears to be floating around the twitterverse today. And fits with the whole SME meme that appears to be floating around the twitterverse today. I’m one of the leads for our social media/Government 2.0 Contact the author Marc Vermut Steve, great piece. Marc Vermut Steve, great piece.

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Your Best Content May Be Right Under Your Nose

Social Media Strategery

In the rush to create more memes and GIFs that will drive more clicks, brands are forgetting about the content their customers actually want. You tell me what’s more “valuable” – another Valentine’s Day meme or a story about how your latest product was developed? Your best content doesn’t come from Photoshop, but from your own offices.

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Eight Conversations Your Customers Want to Have With Your Brand

Social Media Strategery

My last post criticized the content that a lot of brands share via social media – the incessant begging for likes and shares, the linkbaiting, and the meme-jacking that brands have adopted in their constant quest for “engagement.”

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31 ‘New Clues’ for PR Practitioners

Social Media Strategery

Haggling with mommy bloggers over sponsored posts and creating Facebook meme photos? They’ll happily take their business elsewhere, and drop you a #fail tweet before they go. Is this why you really got into PR?