Small Business Mavericks

JULY 15, 2011

Some people call it “integrative marketing.&# I think that’s a good phrase, but regardless of what you call it, small businesses struggling in a down economy should spend a little time thinking about how they market themselves. It means that your message across all marketing channels should be consistent.

Marketing 156

Marketing Widget Discount Small Business 156

Small Business Mavericks

JANUARY 27, 2016

Online marketing strategies are a dime a dozen. But to be truly effective at marketing your business online, you need a well-defined and executed online marketing strategy. But to be truly effective at marketing your business online, you need a well-defined and executed online marketing strategy.

Strategy 70

Strategy Marketing Widget Forums 70

Small Business Mavericks

JANUARY 29, 2012

There are some marketers that are quite sensitive when it comes to any foray into social media by Google. changing the background color of a widget to match your page’s color. including a widget that displays your Google+ profile’s circle count. These changes include: the ability to configure a badge to a suitable width.

Badge 98

Badge Widget Google Energy 98

Small Business Mavericks

MAY 2, 2013

For instance, let’s say you sell widgets. Is every widget maker in the world your competitor? If there is a widget maker across the street from you in your home town, they’re likely not your competition online. Small Business Internet Marketing competition online competition online marketing search rankings'

Widget 93

Widget Compete Small Business How To 93

Small Business Mavericks

MAY 10, 2012

If your PPC ad unit promotes widgets, yet your landing page is dedicated to red widgets, then you are going to lose a lot of customers. If advertise widgets, then you need a landing page dedicated to widgets, not just red widgets. If you only sell red widgets, then your ad should specify red widgets.

Conversation 87

Conversation Widget Cost Statistics 87

Small Business Mavericks

MARCH 18, 2014

Hashtags present a unique opportunity for online marketers. Suppose you sell yellow widgets. Then you could use a marketing tagline that reads follow the #yellowbrickwidget. You can cross-promote your products, services, and brands with hashtags in very powerful ways that before was not possible. Others may stick to Facebook.

Hashtag 101

Hashtag Widget How To Social Networking 101

Small Business Mavericks

APRIL 11, 2011

Even then, they only had about 1-point-something percent of the search market share. Red widgets, yellow widgets, pink widgets with blue polka dots, etc. Having a separate page for each widget is not going to help you rank for widgets. Adding meta keywords is a waste of time. It won’t help you.

SEO 93

SEO Widget NoFollow Case Study 93