Mindjumpers

AUGUST 24, 2011

Mike is the VP Marketing, at the Boston based company Awareness Inc. The Workshop: The three-hour workshop had about 30 participants and we took them from measuring their Social Marketing IQ through case studies and best practice learnings on the best ways of organizing, managing, engaging and measuring their social media efforts.

Social Media 178

Social Media Case Study Marketing Conference 178

Mindjumpers

APRIL 20, 2012

Slide 11-13: Reference to a recent white paper by Awareness inc. Slide 24-25: Some KPI measurements developed in the previously mentioned white paper by Awareness inc. Slide 9: Social Data – it’s a revolution or at least a high growth evolution. Slide 10: Discussing the buzz words on the way to defining Social Analytics.

Analytics 277

Analytics Social Media Data Engagement 277

Mindjumpers

JULY 1, 2010

This guest blog is written by J-P De Clerck , who is an experienced interactive marketing journalist and blogger. The focus on relevant content, that also makes your business “found” in an online world is so strong that there is even a new “marketing discipline”, called content marketing.

B2B 189

B2B Strategy Content Marketing 189

Mindjumpers

JANUARY 10, 2012

2012 Social Marketing & New Media Predictions [White Paper]. Last.fm, Bebo and MySpace continue their steady decline, while image-sharing site Flickr maintains its user base of around four million. Similar Posts: All You Need To Know About Your Facebook Reach [Study].

Social Media 273

Social Media Statistics MySpace Tumblr 273

Mindjumpers

APRIL 14, 2011

The company was established in December 2009 by Nick Johnson , and until now Useful Social Media has put together two conferences about social media in marketing and communications relation. Similar Posts: Lack Of A Plan Shows That Businesses Struggle With Social Media Marketing. The State of Corporate Social Media 2011.

Social Media 215

Social Media Conference Report Upcoming 215

Mindjumpers

AUGUST 6, 2012

Today is the launch of a new interesting product ‘Social Marketing Automation Suite’ from Awareness Inc., focused on helping marketers transform social data into a measurable ROI. Last week, I had a chance to sit down in Boston with Mike Lewis, VP of Sales & Marketing from Awareness to discuss the new product.

ROI 199

ROI Klout Data Influencer 199

Mindjumpers

AUGUST 27, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. The first one is called “ Four ways to take your Search Marketing to a new level with Social Media Monitoring ”.

Engineering 171

Engineering Social Media Alterian Tag Cloud 171

Mindjumpers

JULY 27, 2011

Tweet Today, a white paper called “ The Social Marketing Funnel: Driving Business Value with Social Marketing &# has been published. At Mindjumpers, we work with Awareness and therefore we are also very happy that we have been able to contribute with our help to develop the white paper.

ROI 219

ROI How To Marketing Proposal 219

Mindjumpers

MAY 15, 2012

The point of Big Data and thereby BDAs is neither marketing nor PR. I have introduced the white paper on Actionable Social Analytics by Awareness before, but I would like to show a relevant illustration to underline the purpose of SPS in handling Big Data from BDAs: Let the data revolution begin!

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Data Software Applications Compete 262

Mindjumpers

DECEMBER 14, 2011

It became an integral part of all marketing, communication agendas and therefore there is an innate need to understand what lies ahead in future. has compiled a list of top predictions, insights and advice from 34 marketing strategists, brand marketers, and leading marketing consultants for the year 2012.

Nielsen 180

Nielsen Marketing Mobile Consultant 180

Mindjumpers

JANUARY 23, 2012

Technographic segmentation is a market research analysis tool used to identify and profile the characteristics and behaviors of consumers through the process of market segmentation. 2012 Social Marketing & New Media Predictions [White Paper]. The State of Social Media In The UK.

Social Media 234

Social Media Patterns Statistics Report 234

Mindjumpers

AUGUST 27, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. The first one is called “ Four ways to take your Search Marketing to a new level with Social Media Monitoring ”.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Mindjumpers

AUGUST 27, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. The first one is called “ Four ways to take your Search Marketing to a new level with Social Media Monitoring ”.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Mindjumpers

DECEMBER 3, 2010

Like Mindjumpers, he is associated with Social Marketing Forum. However, in trying to answering it, one can find a lot of value for his business and “target groups” in this integrated social media and cross-channel marketing age. Similar Posts: Five Digital Channels For Word of Mouth Marketing. Why do people share content?

Content 213

Content Social Bookmarking Press Release Research 213

Mindjumpers

JUNE 22, 2011

Tweet Having recently written about how you as a marketer can obtain a higher click rate on your Facebook ads , I thought that it could be interesting to reflect on how it’s possible to get your Facebook Page more noticed as well. – increase your brand visibility. – drive engagement on your social media sites. .

Facebook 245

Facebook How To SEO Reputation 245

Mindjumpers

JULY 4, 2012

Tweet HubSpot , the Internet marketing blog, has created an interesting overview of the state of the internet marketing world presenting several different statistics useful for brands to take into account when having a social presence. Make sure it is an integrated part of your marketing strategy too.

Statistics 229

Statistics Hubspot Marketing Mobile 229

Mindjumpers

SEPTEMBER 23, 2010

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Facebook 267

Facebook How To Disqus Fashion 267

Mindjumpers

FEBRUARY 24, 2012

Global Social Media Adoption In 2011 [White Paper]. Similar Posts: New Report on Social Media Management From Altimeter– Reading it Will Save Your Company’s Money! How to Measure Your Social Media ROI [Infographic].

Social Networking 258

Social Networking Report ROI Software 258

Mindjumpers

NOVEMBER 10, 2011

But, the following post is inspired from the thoughts of Jamie Truner, the chief content officer of the 60 Second Marketer , the online magazine for BKV Digital and Direct Response. Tweet On our blog, we have several times written about how to calculate ROI of your social media campaigns.

ROI 244

ROI Social Media Metrics Survey 244

Mindjumpers

SEPTEMBER 6, 2011

According to a research done by comScore called “The Power of Like: How Brands Reach and Influence Fans Through Social Media Marketing&# , users on Facebook spend the majority of their time, more specifically 27% of their time, looking at news feeds and homepages. What is “ EdgeRank”?

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Feed Feedly News comScore 234

Mindjumpers

SEPTEMBER 1, 2011

How to Drive Business Value with Social Marketing Funnel [white paper]. Similar Posts: How Companies Are Dedicating Their Budgets to Social Media [Infographic]. How Social Media is Used for Recruitment [Infographic].

Social Media 254

Social Media Meeting Campaign News 254

Mindjumpers

MAY 21, 2012

On Friday, businessinsider.com presented the Buddy Media infographic of the social media marketing landscape as of today. Instead of being overwhelmingly confusing, it is a quick overview of a world of opportunities and interlinking social media systems that can help you navigate and profit in social media marketing. Infographic].

Social Media 278

Social Media Overview Marketing Groups 278

Mindjumpers

JUNE 28, 2012

Tweet In my last blog post , I wrote about a recent report focusing on how social marketing is more than just ranking up a bunch of likes! The type of segmentation outlined by Aimia can on this basis help marketers understand the difference between active and passive audience behavior. Become an EdgeRank Ninja.

Social Media 274

Social Media Influencer Report Groups 274