Direct Marketing Observations

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Some Social Tools You Should Know About

Direct Marketing Observations

Slideshare is a home for sharing presentations and white papers online. Tweriod helps users figure out the best times to tweet based on the activity of their followers’ streams. Note that it may take some time for Tweriod to gather enough data for analysis.). PollDaddy enables users to add quick and easy polls to blog posts.

Tools 215
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Who are You Blogging for? Your peers or Your Customers?

Direct Marketing Observations

Recently, Chris, our VP of Marketing sent me an email. Here is a snippet: The &# Transitional social media marketing document&# you sent me is way too vague for a rookie, and makes me go…Blink, Blink. If it’s for SEO purposes , then chances are it’s speaking to the search engines and not really to your customers.

SEO 164
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Social Media Marketing Challenges in the Biotech Industry

Direct Marketing Observations

If there was ever a direct call to action for all that we do in social media, particularly social media marketing in the biotech space, then that would be it. I don’t see a lot of “how-to-do” social media marketing articles that focus on the biotechnology industry, and there’s probably a good reason for that.

Industry 146
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The dark side of good work in social media

Direct Marketing Observations

It shows up in search in the form of great websites, sweet artwork, graphics, compelling, link juicy blog posts, articles, white papers, e-books, comments, mentions, profiles and bookmarks that you created all on behalf of the client. Simply put, your good work will and still resonates long after you have departed.