Waxing UnLyrical

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#SocialPR Spotlight: Angie Jeffrey

Waxing UnLyrical

I oversee all ABX marketing, public relations, social media and sales. But, of course that was years ago and I’ve come to understand its value and necessity as part of larger marketing programs. Hubspot is the tool we use for all marketing and PR outreach. Twitter Facebook Google+ LinkedIn #SocialPR Spotlight: Angie Jeffrey.

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4 Steps to Refocus PR Measurement on Metrics that Matter: Part 1

Waxing UnLyrical

such as “EMV” (earned media value, which is basically AVE for the influencer marketing space) – they actually see more sales. You’ve been told to get “buzz” (that old favorite of marketers) and awareness… ultimately I would assume resulting in leads, or sales. More on that below.

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8 Free Smartphone Apps that Earn You Money

Waxing UnLyrical

Image: Jewels Globe URL via Flickr, CC 2.0. This app allows you to upload photos and videos from their smartphone and share them with your friends on Facebook and Twitter. A large part of marketing is about gathering and analyzing information. In his free time, he enjoys writing about marketing and technology.

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5 Steps To Set Up Your Measurement Program

Waxing UnLyrical

get stuck just counting Twitter followers, Facebook fans, media impressions, yada yada. You looked at what the business objectives are, and then decided how you would use various communication and marketing vehicles to achieve those objectives. Tracking URLs have become commonplace now. Note I said “just counting.”

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7 Reasons To Add Amplify To Your Social Networks

Waxing UnLyrical

It integrates with Twitter, which was the first reason I took to it. So when I post to Amplify, it posts to Twitter as well (assuming I’ve set up the sync) – and I can post to as many Twitter accounts as I like. I know we can do that for Twitter through HootSuite, etc., It’s easy. Can you say OMIGOD?!

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Context and Community: the 2 Cs That Can Make Social Scoring Work

Waxing UnLyrical

If you’ve created neat Listly lists the WUL community and I should know about, please leave the URL(s) in your comment below! They’re probably not even on Twitter. I do think social scoring has a place in our marketing efforts; just not the only one. 2: You may/may not be a rockstar, but your work will define that.

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Getting Started With Vlogging

Waxing UnLyrical

So, in addition to your embedded video code, you should also provide a link to the URL so that the viewer with the reader (!) Could be because I tag my videos with “Small Business Marketing&# more times than not. Erica Allison is the owner of a small, but strong PR/Marketing firm located in Western NC. can find you.

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