Adam Cohen

JULY 12, 2010

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People. Will there be future demand for products?

Research 265

Research Social Media Marketing Retail 265

Adam Cohen

JULY 19, 2010

You can also find me on Twitter before during and after. When combining social media with other interactive marketing practices, the results can magnify both. When combining social media with other interactive marketing practices, the results can magnify both. This post was mentioned on Twitter by prblogs, twitips MV.

Social Media 219

Social Media Disqus Web 2.0 Badge 219

Adam Cohen

MARCH 30, 2011

They all in many ways were first to market, which in an industry like marketing tends to benefit those who create the buzz first. Being first to market doesn’t guarantee success, nor is it a requirement to gain success. …getting coverage at PR and marketing conferences. The New Marketing Funnel (48).

Social Media 244

Social Media Airlines Sentiment Conference 244

Adam Cohen

JULY 16, 2010

a thousand cuts :: adam cohen's blog About Blogroll Contact a thousand cuts conversations about social media and interactive marketing by adam cohen 16 JUL I Will Not Write About Old Spice Posted by: adam / Tags: Advertising , Isaiah Mustafa , Old Spice , Social Media , Television , YouTube / Comments: View Comments I will resist the urge.

Badge 201

Badge Disqus Web 2.0 Retail 201

Adam Cohen

JANUARY 13, 2015

Attention digital marketers: It’s time. If you aren’t infusing “why” people are using social media into your marketing segmentation model, you may be missing key ways to make digital marketing successful. Customer Engagement Digital Marketing Strategy Social Media Segmentation'

Data 100

Data Flickr Statistics Survey 100

Adam Cohen

JANUARY 13, 2015

Attention digital marketers: It’s time. If you aren’t infusing “why” people are using social media into your marketing segmentation model, you may be missing key ways to make digital marketing successful. If you weren’t convinced before, I’m going to attempt to convince you again.

Data 100

Data Flickr Statistics Survey 100

Adam Cohen

NOVEMBER 15, 2010

In his continuing reign as the Kevin Bacon of Social Media, Aaron was quickly able to recruit a list of talented marketers to join in the fun. You can find more Haikus by following the chain on to Jason Falls , and by watching Twitter for the hashtag #brandhaiku. Co-opetition in the World of Social Media Marketing (10).

Brands 210

Brands Posterous Foursquare StumbleUpon 210