Akamai Marketing

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The Cost of a Tribe

Akamai Marketing

Today, your tribe, you’re most excited and passionate supporters can be inspired to do your marketing for you. That’s why marketing professionals and sales people have jobs. If you’re interested in hearing more about motivations in marketing, I’m holding a free webinar on September 19 at 9AM PST.

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A Thousand Little Cuts of Social Media – A Kaizen Approach

Akamai Marketing

The Kaizen method evolved from management training created by the US government to ramp up American manufacturing for WW2 involvement. Then you could ask them “ where should we have a social media presence? &# Give every employee’s voice equal weight, no matter if they are your VP of marketing or the janitor.

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The Social Media Train – is it too late to catch it?

Akamai Marketing

I’ve recently had some conversations with people who are feeling that because they didn’t get integrate social media right away, that they’ve already been left behind. This simply isn’t the case. .

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Your Social Media Marketing Plan – Is The Goal Trust or Action?

Akamai Marketing

Tweet Bet your starting to think about next year’s social media marketing plan. And as importantly, where will social media marketing fall into the mix? That’s why I started Captivation Motivation Training. . Will there be more? I know, YOU always know why you do what you do.

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Social Media During Emergencies

Akamai Marketing

City, State and Federal Agencies should incorporate public training: Last year I participated in CERT (Citizens Emergency Response Training). I was shocked to see that there was no training built into the class about using social media during a diaster. The time to implement is before a diaster.

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The REAL Lesson in the NRA Twitter Post

Akamai Marketing

1) Access and Training in Platforms. Training on these tools should be on-going to reflect changes to the tools (which are constantly changing) While tools like Hootsuite offer team access, which can be helpful, this is useless unless everyone is trained on the platform. But what can be done to prevent this type of accident?

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Best WordPress Plugins for Business

Akamai Marketing

The people who come to these classes are so amazing and its really an honor to teach and train at Pacific New Media. Last night’s Blogging for Business Class at Pacific New Media was ridiculously awesome. Another action-packed evening with great questions!

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