Social Media Today

JUNE 20, 2023

Our latest survey shows that many marketing and comms pros are already using generative AI tools every day.

Tools 217

Tools Research Survey Marketing 217

Social Media Strategies Summit

APRIL 11, 2024

Combine this with the fact that social media represents the go-to source of pre-purchase information for 44% of Gen Z and 36% of Millennials , and you’ll quickly realize that e-commerce social media marketing is essential for growing your business in 2024. So, how can you use this to improve your social media marketing strategy?

Social Media 225

Social Media Tips Marketing UGC 225

Social Media Today

MAY 23, 2023

Google's rolling out a range of generative AI tools to help marketers create more resonant, relevant campaigns.

Google 148

Google Tools Eventful Marketing 148

Hootsuite

MARCH 26, 2024

If there’s one thing social media marketers need more of, it’s time. But since you can’t get more time in your day, the next best thing is to use social media collaboration tools to get everything done. Below, we rounded up the top social media collaboration tools and the features to look for if you want to take back your time.

Collaboration 86

Collaboration Tools Social Media HootSuite 86

Social Media Today

OCTOBER 12, 2022

The tool will make it easy to use AI-generated art in your marketing content.

Microsoft 211

Microsoft Tools Campaign Marketing 211

Sprout Social

AUGUST 28, 2023

Not only is it fundamentally shifting how we work but AI marketing tools are also reshaping marketing now and in the future. Companies are investing in these tools to get more out of their efforts. Whether you’re looking for marketing automation or to write email copy, there’s an AI marketing tool that meets your needs.

Team 88

Team Tools Marketing Hubspot 88

Sprout Social

AUGUST 10, 2022

Influencer marketing is getting bigger in 2022. A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Influencer marketing tools for social listening.

Influencer 111

Influencer Tools Marketing Software 111

Razor Social

OCTOBER 26, 2023

At this stage I think most tool providers have added the word ‘AI’ onto their website. Even if they haven’t fully embraced AI the market demands that they demonstrate that AI is a core part of their offering going forward. The following outlines 11 useful things to do with AI marketing tools: 1.

Tools 82

Tools Vimeo Marketing Feed 82

Social Media Today

MARCH 3, 2021

Pinterest has announced a range of new ad tools at its Pinterest Presents marketing and advertising summit.

Tools 218

Tools Video Marketing Advertising 218

Webbiquity SMM

MAY 9, 2023

Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. Having clarity on marketing goals is an important first step, but creating a realistic plan for achieving them is essential. What types of tools will be leveraged for execution and analysis?

Social Media 267

Social Media Tips HootSuite Marketing 267

Oktopost

MAY 2, 2021

For most B2B marketers in 2021, content is changing. Video content on YouTube has become more essential to successful marketing campaigns than ever before. Ranking higher on YouTube spells more leads for marketers and makes your content production efforts worth it. . Why Use YouTube for B2B Marketing?

B2B 133

B2B SEO YouTube Tools 133

Jon Loomer

JANUARY 24, 2023

If you’ve poked around Meta Ads Manager recently, you may have noticed that something is conspicuously missing: The Inspect Tool. The “Clock” icon is for significant edits, which was previously part of the Inspect Tool. The information found within the Inspect Tool is valuable. Seeing this was super helpful!

CPA 184

CPA Tools Metrics Overview 184

Social Media Today

NOVEMBER 18, 2020

The right tools can significantly improve your digital marketing process - check out these helpful apps.

Tools 218

Tools Marketing Process 218

Firebelly

JUNE 10, 2019

Social media tools play a major part in implementing a successful marketing strategy. That’s why having the right tools in your toolbox are so important on a day-to-day basis for a social media marketer. Social media tools keep us organized, efficient and thinking outside of the box.

Social Media 189

Social Media Tools Marketing Organization 189

Janet Fouts

JANUARY 28, 2018

With so many different social media marketing tools to choose from, it can be difficult to find the right solution; one that helps you save time and helps you improve your results. But, not just any social media scheduling tool will do. Collaboration tools for teams. Social CRM tool. Collaboration tools.

Social Media 217

Social Media Tools Marketing Collaboration 217

Sprout Social

FEBRUARY 4, 2021

As it stands, about 85% of businesses are using video in their marketing strategy. And a big part of that is because of the increased access and affordability of video editing tools. There are a variety of video editing tools available depending on your needs. Basic video editing tools. Professional video editing tools.

Team 126

Team Video Tools Marketing 126

Awario

DECEMBER 10, 2020

We gathered the most up-to-date influencer marketing tips to show what you should and shouldn't do in 2021. These tips are based on influencer marketing trends that we could observe in 2020. So let's refresh your influencer marketing strategy with these ultimate 2021 influencer marketing tips.

Influencer 194

Influencer Tips Tools Marketing 194

Social Media Today

MAY 12, 2022

The new tool provides a range of data points, which you can filter down to specific market categories.

Tools 159

Tools Marketing Data 159

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. What are social listening tools? First things first, though.

Brand Monitoring 98

Brand Monitoring Tools Brands HootSuite 98

Hootsuite

APRIL 11, 2022

Do you have a trusted box of TikTok tools? The answer is likely a solid TikTok creator tool kit. So, we’ve compiled a list of Hootsuite expert-approved TikTok tools. TikTok scheduling tools. TikTok analytics tools. If not, it’s time to build one. As of 2021, TikTok had 78.7 million users in the US alone.

Tools 110

Tools HootSuite Marketing Analytics 110

Social Media Today

JUNE 10, 2020

Here are some new tools to help you step up your digital marketing efforts.

Tools 218

Tools Marketing Instagram 218

Sprout Social

MARCH 7, 2024

Your company is launching a new product, eyeing a new market segment or contemplating a strategic pivot—as a seasoned marketer, your first move would be to conduct a competitive analysis. This exercise is elementary to uncover critical insights about the new market and gain visibility into the competitive landscape.

Analysis 92

Analysis Report Examples Tools 92

Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content.

Publishing 96

Publishing Tools Brands Facebook 96

Sprout Social

NOVEMBER 29, 2023

Automation is a close friend of any social media marketing strategy—Instagram included. To help you find the right balance, we’ve put together a guide discussing what Instagram automation is, what can be automated and several tools to help you get started. Let’s dig in. What is Instagram automation?

Instagram 113

Instagram Tools Strategy Hashtag 113

Social Media Today

NOVEMBER 26, 2019

Here is a list of marketing tools the Industry Dive marketing team is most thankful for this year.

Tools 167

Tools Marketing Industry Team 167

Oktopost

JANUARY 11, 2024

From email marketing to social media and sales outreach, there are various ways in which you can continuously generate demand for your product. Therefore, it may not be surprising that 39% of businesses are looking at marketing automation to drive their demand-generation efforts. What is a Demand Generation Tool?

Tools 62

Tools B2B Hubspot Analytics 62

Oktopost

OCTOBER 28, 2021

Fortunately, powerful social selling tools are available that can help your B2B sales team give customers exactly what they want. In this post, we’ll explore the benefits of social selling for B2B, and how marketers can take advantage of social selling tools to meet their buyers where they’re at – and get them to convert.

Tools 145

Tools B2B Price ROI 145

Convince & Convert

NOVEMBER 30, 2023

Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1. ChatGPT: Fine-tune your copy and targeting ChatGPT is a tool you can use pretty much for anything, including improving your social media advertising campaigns.

Advertising 105

Advertising Social Media Strategy Tools 105

Awario

APRIL 5, 2021

Grab this list of paid and free Twitter analytics tools to find the best one for competitor analysis, monitoring, and detailed reporting. Are you searching for a powerful Twitter analyzer?

Analytics 144

Analytics Tools Twitter Strategy 144

Social Media Today

NOVEMBER 27, 2019

SaaS Black Friday and Cyber Monday deals for businesses and marketers - 5 tools for 5 different purposes, from social listening to lead generation.

Tools 180

Tools Marketing 180

Keyhole.co

MARCH 2, 2023

Social media has also changed the way products and services are marketed. This sets a new law for businesses and social media marketers alike: if you aren’t on social, you’re missing out on a significant portion of your market. We’ve put together a guide to the industry’s three most important social media marketing tools.

Social Media 52

Social Media Tools Marketing HootSuite 52

Social Media Today

SEPTEMBER 17, 2019

Marketing personalization generates more sales, drives impulse shopping, and builds customer loyalty. Here are some tips and tools to help you maximize your marketing personalization efforts.

Tools 167

Tools Loyalty Marketing Tips 167

Jon Loomer

MARCH 8, 2022

We need to talk about the Pixel Event Setup Tool. The Event Setup Tool allows advertisers to add standard events for conversion tracking to their website without code, which is pretty great. I first wrote about the Event Setup Tool when it came out more than three years ago. That doesn’t make the tool worthless.

Eventful 194

Eventful Tools URL Issues 194

Convince & Convert

JANUARY 31, 2024

Managing multiple marketing projects on social media can be challenging. In this post, I have shared some tips on how social media marketers can manage multiple projects efficiently. Always Have a Plan The importance of planning for your social media marketing projects cannot be overemphasized. Let’s get started.

Project 126

Project Social Media Template Templates 126

Awario

MARCH 11, 2021

The new era of mobile technologies and the popularity of social networks give marketers an incredible opportunity to connect with users and build a closer bond. For more data-driven decision-making, digital marketers still need surveys to collect the information that will help them run user-behavior and sentiment analyses

Survey 178

Survey Sentiment Tools Marketing 178

Hootsuite

MARCH 23, 2023

It seems like AI copywriting tools are everywhere, from content generators to ecommerce chatbots. But like most tools, AI copywriters are only as powerful as the person using them. Try these 8 AI copywriting tools to save time and supercharge your marketing efforts (without making you redundant). AI is a tool.

Tools 135

Tools HootSuite Price Template 135

Blog2Social

MAY 22, 2023

Der Beitrag Must-Have Video Tools for your Marketing: Create, Promote & Share erschien zuerst auf Blog2Social Blog – Tips for social media marketing, sharing, scheduling, cross-posting. Did you know that users retain a staggering 95% of a message when watched on video, compared to a mere 10% when read in plain text?

Video 52

Video Tools Marketing Tips 52